Compensation:
Starting pay $84,230. Final pay commensurate on education and experience.
Compensation Type:
Salary
Employment Type:
Fixed Term (Fixed Term)
Scheduled Weekly Hours:
40E03
Department:
Admissions
Position Summary
The Director of Recruiting and Community Outreach oversees and manages recruiting of prospective students and SFCC’s Dual Credit program. Creates community on campus through student engagement activities and is the primary college representative in the community. Promotes programs and services to generate support for SFCC among schools, public and private businesses, and community-based organizations. Supervises direct reports.
This is a TERM (Fixed-Term) position designated by SFCC as an at will employee assigned for a specific period of time to replace a full-time employee working on an ERP project. A term appointee has no guarantee of continued employment.

Schedule Designation

• This role may offer the opportunity for a hybrid work arrangement as determined by Chief Communications Officer.

Duties & Responsibilities

• Collaborates with SFCC college administration to build a comprehensive strategic plan, thorough communication plan, work cycle, and timeline for student recruitment, utilizing student data to create targeted recruiting campaigns to increase student enrollment.
• Coordinates campus tours for prospective students and parents, Board members, legislators, business community leaders, or other special guests of the college.
• Coordinate with supervisors and college administration to create plans and strategies for Dual Credit offerings for the academic year.
• Develops and manages campus visitation programs for local high schools and the high school/college conference programs in cooperation with high school counselors and counseling/career center staff.
• Assist in establishing and maintaining relationships with partner (Secondary) school officials.
• Administers and coordinates memoranda of agreements with partner schools and school districts.
• Manages large-scale student engagement programming to promote retention.
• Represents SFCC by serving on community committees, taskforces, and attending community events.
• Serves as a liaison to and provides outreach for credit/ noncredit programming and contract training for targeted populations for workforce management, working with agencies/employers to identify programs, providing on-site advisement to, application assistance for, and registration assistance to participating students.
• Motivates, guides, and supervises direct reports while guiding them on the department’s shared vision. Delegates tasks and responsibilities to ensure department goals are met; interviews candidates for vacant positions; trains new staff in the department; provides constructive and timely performance evaluations; addresses discipline and termination of employees in accordance with company policy.
• Manages and implements the college recruitment and outreach plan. Conducts surveys, determines target audiences, develops specific program advertising vehicles, identifies potential opportunities for media coverage, and gathers information and feedback on the effectiveness of the recruitment and outreach plan.

Knowledge, Skills, and Abilities:

• Expertise in student recruitment, retention, and targeted marketing strategies.
• Knowledge of college policies, Dual Credit programming, and institutional agreements.
• Skilled in budget management and resource alignment to meet enrollment goals.
• Strong communication and presentation skills across diverse audiences.
• Proven leadership in supervising, training, and evaluating staff.
• Experience coordinating campus tours, student engagement, and high school outreach.
• Ability to build partnerships with schools, community organizations, and internal teams.
• Comfortable representing the college at public events and on community boards.
• Proficient in developing and executing strategic outreach and media plans.
• Strong data analysis skills to assess recruitment effectiveness.
• Committed to inclusive outreach and high-quality service for all populations.
• Highly organized with the ability to manage multiple priorities and initiatives.
• Skill in job-related software and programs.

Minimum Qualifications:

• Bachelor’s degree in Education, Communications, Business, Social Work or related field.
• Five (5) years’ experience in student recruitment, community outreach, and program coordination (or related field) to include three (3) years’ supervisory experience.

Physical Demands and Working Conditions:

• The work typically involves event setup and active participation, with occasional exposure to noise, weather changes, and minor physical strain.
• Regular travel is required to attend career fairs, college campuses, industry events, and community meetings.
• May occasionally carry or move 50 pounds.
• Standing, sitting, and walking is frequently required. Occasionally sitting reaching, turning and twisting.
• Incumbent may perform repetitive tasks and hand motions.

Work Hours:

• Standard work hours are Monday through Friday, 8:00 a.m. to 5:00 p.m., with occasional evening and weekend shifts required for recruitment events, college fairs, and community outreach.

Conditions for Continued Employment:

• Must possess and maintain a valid New Mexico driver’s license.

Best Consideration Date: September 15, 2025

Instructions to Applicants: Please add the following documents to your application in the “Resume Drop Box” section of your application (check all that apply)

• Resume
• Cover Letter
• Unofficial Transcripts

Additional Comments to Applicants:
Applications are disqualified in the first level of review if they do not meet all Minimum Qualifications listed in this job posting. (Years of experience are calculated based upon numbers of hours worked per week. Example: 2 years of experience working 20 hours per week equals 1 year of experience.) Relevant experience pertains to Minimum Qualifications, Job Summary/Basic Function, and Preferred Qualifications/Knowledge, Skills and Abilities described in this job posting. ASSUMPTIONS ARE NOT MADE at any level of SFCC’s Hiring Process if information presented in the application material does not clearly address the Minimum Qualifications, Job Summary/Basic Function, and Preferred Qualifications/Knowledge, Skills and Abilities. Number of pages of application material will not negatively/positively affect your application, however, LACK OF DETAIL may.
EEO Statement:
As an EEO employer, Santa Fe Community College will not discriminate in our employment practices based on an applicant’s race, ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, serious medical condition or status as a protected veteran or spousal affiliation. Santa Fe Community College hires only U.S. citizens and individuals lawfully authorized to work in the U.S.
ADA Statement:
The SFCC is an EOE and Affirmative Action Employer. In compliance with the Americans with Disabilities Acts (ADA and ADAAA), SFCC will provide, if requested, reasonable accommodation to applicants in need of access to the application, interviewing and selection processes.
SFCC Recruiting Statement:
Santa Fe Community College is a Hispanic-serving institution, which neighbors the eight northern Indian pueblos in Northern New Mexico. We are committed to attracting and retaining highly qualified and diverse faculty and staff. SFCC strives to make our campus a place where all individuals feel welcome, nurtured, and valued. At the heart of SFCC’s mission – Empower Students, Strengthen Community. Empoderar a los Estudiantes, Fortalecer a la Comunidad – is a commitment that higher education and opportunity should be open to everyone. SFCC fosters a welcoming environment and a climate of inclusivity for students, faculty, and staff. Join the SFCC team in working to empower students and strengthen community!
For additional jobs apply at https://jobs.sfcc.ed

• Collaborates with SFCC college administration to build a comprehensive strategic plan, thorough communication plan, work cycle, and timeline for student recruitment, utilizing student data to create targeted recruiting campaigns to increase student enrollment.
• Coordinates campus tours for prospective students and parents, Board members, legislators, business community leaders, or other special guests of the college.
• Coordinate with supervisors and college administration to create plans and strategies for Dual Credit offerings for the academic year.
• Develops and manages campus visitation programs for local high schools and the high school/college conference programs in cooperation with high school counselors and counseling/career center staff.
• Assist in establishing and maintaining relationships with partner (Secondary) school officials.
• Administers and coordinates memoranda of agreements with partner schools and school districts.
• Manages large-scale student engagement programming to promote retention.
• Represents SFCC by serving on community committees, taskforces, and attending community events.
• Serves as a liaison to and provides outreach for credit/ noncredit programming and contract training for targeted populations for workforce management, working with agencies/employers to identify programs, providing on-site advisement to, application assistance for, and registration assistance to participating students.
• Motivates, guides, and supervises direct reports while guiding them on the department’s shared vision. Delegates tasks and responsibilities to ensure department goals are met; interviews candidates for vacant positions; trains new staff in the department; provides constructive and timely performance evaluations; addresses discipline and termination of employees in accordance with company policy.
• Manages and implements the college recruitment and outreach plan. Conducts surveys, determines target audiences, develops specific program advertising vehicles, identifies potential opportunities for media coverage, and gathers information and feedback on the effectiveness of the recruitment and outreach plan