Toyota Loyalty Specialist - Rocky Mount Toyota at Carter Myers Automotive
Rocky Mount, North Carolina, United States -
Full Time


Start Date

Immediate

Expiry Date

13 May, 26

Salary

15.0

Posted On

12 Feb, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Communication, Relationship Building, Attention To Detail, Customer Focus, Product Knowledge, Consultative Experience, Proactive Outreach, Vehicle Appraisal, CRM Tools, Team Collaboration, Education, Follow-Through, Sales, Incentives Knowledge, Service Drive Collaboration, Upgrade Pathways

Industry

Motor Vehicle Manufacturing

Description
Description Location: CMA's Rocky Mount Toyota Position Overview: The Toyota Loyalty Specialist is responsible for strengthening relationships with existing guests by helping them maximize the value of owning a Toyota. This role focuses on loyalty retention, upgrading current owners into newer Toyota vehicles, and purchasing vehicles. The position blends customer experience, product knowledge, and proactive outreach to drive long-term growth. Schedule: Mon. - Fri. 8:00AM - 5:00PM, no weekends, one hour for lunch and breaks Compensation: $15.00/hour base pay plus performance compensation based on vehicles sold, vehicles purchased out of the service lane, and be-backs w/in a 90 day window. Average month: 12 sold customers (including vehicle purchases from service customers) Above-average month: 15–18 sold customers Outstanding month: 20+ sold customers Key Responsibilities: Guest Loyalty & Upgrade Support Engage current Toyota owners to review vehicle equity, ownership benefits, and upgrade opportunities Present personalized options to transition guests into a newer Toyota vehicle Deliver a consultative experience focused on long-term relationships rather than one-time transactions Incentives & Program Expertise Maintain deep knowledge of current Toyota incentives and programs Educate guests and assist with redemption strategies Communicate available service incentives that create value for guests Vehicle Acquisition Appraise and present offers to purchase customer vehicles, even when a replacement vehicle is not purchased Coordinate with inventory and buying strategy to support used vehicle growth Service Drive Collaboration Work closely with the service team to identify guests who may benefit from upgrading or selling their vehicle Provide clear, respectful introductions that create a seamless experience between service and sales Proactive Outreach Follow up with previous buyers, service guests, and loyalty prospects Maintain consistent communication through calls, texts, and digital channels Track guest interactions and next steps through CRM tools Requirements Success Profile - The ideal Toyota Loyalty Specialist demonstrates: Strong communication and relationship-building skills High attention to detail with incentives and ownership programs Ability to educate rather than pressure Confidence discussing vehicle value, equity, and upgrade pathways Consistent follow-through and daily activity discipline Qualifications At least one year of experience working in a customer-facing role Friendly, patient, and customer-focused mindset Excellent communication and interpersonal skills Willingness to learn and grow professionally Basic computer literacy Must have a valid driver’s license Carters Myers Automotive provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Employment offers are contingent upon the successful completion of a drug screening and background check.
Responsibilities
The Toyota Loyalty Specialist engages current Toyota owners to enhance their ownership experience and presents upgrade opportunities. They maintain relationships through proactive outreach and collaboration with the service team to drive vehicle sales.
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