Trade Marketing Intern - GDO Channel

at  AB InBev

Seniority Level:
Are you ready to dive into the dynamic world of trade marketing? We’re on the lookout for a proactive and results-oriented person to join our team as a Trade Marketing Intern. If you’re passionate about brand activation, enjoy analyzing market trends, and thrive in a fast-paced and collaborative environment, this could be the perfect opportunity for you!

Key Responsibilities:

• Day-to-Day Trade Support: Dive into the exciting realm of trade marketing, assisting in daily activities and budget management for various brands
• Brand Activation: Bring your innovative ideas to life by contributing to the development of brand activation plans. Prepare engaging presentations and reports to support and present to our Sales and Marketing Teams
• Development of Trade Materials: Participate in graphics development and implementation of trade marketing materials, ensuring perfect execution and testing it with consumers.
• Project Management: Oversee and contribute to ad-hoc activities and projects, showcasing your organizational skills and adaptability.
• Team Collaboration: Foster a collaborative environment by providing support and maintaining weekly alignment with the Sales and Marketing Teams.
• Performance Analysis: Analyze Key Performance Indicators (KPIs) for the IH sector, utilizing both internal and external data. Evaluate in-store promotions, summarize the outcomes of sell-in and sell-out activities, and scout for new opportunities to enhance brand visibility

Desired Profile / Required Skills:

• Educational Background: A degree in economics/business, communication/marketing. However, also other fields of study will be evaluated.
• Tech Savvy: Proficient in Microsoft Office, especially Excel and PowerPoint
• Language Proficiency: Good command of the Italian and English language is a must
• Organizational Skills: Exhibit excellent organizational and prioritization skills to handle various responsibilities efficiently
• Interpersonal Prowess: Display outstanding interpersonal skills, effective communication, and a collaborative spirit.
• Result-Oriented Mindset: Demonstrate a strong focus on achieving results, coupled with curiosity and proactive problem-solving.

If you’re ready to take on a challenging yet rewarding internship in the world of trade marketing, apply now and be part of our dynamic team

• Day-to-Day Trade Support: Dive into the exciting realm of trade marketing, assisting in daily activities and budget management for various brands
• Brand Activation: Bring your innovative ideas to life by contributing to the development of brand activation plans. Prepare engaging presentations and reports to support and present to our Sales and Marketing Teams
• Development of Trade Materials: Participate in graphics development and implementation of trade marketing materials, ensuring perfect execution and testing it with consumers.
• Project Management: Oversee and contribute to ad-hoc activities and projects, showcasing your organizational skills and adaptability.
• Team Collaboration: Foster a collaborative environment by providing support and maintaining weekly alignment with the Sales and Marketing Teams.
• Performance Analysis: Analyze Key Performance Indicators (KPIs) for the IH sector, utilizing both internal and external data. Evaluate in-store promotions, summarize the outcomes of sell-in and sell-out activities, and scout for new opportunities to enhance brand visibilit