Trade Marketing Manager at Reckitt
Warszawa, mazowieckie, Poland -
Full Time


Start Date

Immediate

Expiry Date

09 Sep, 25

Salary

0.0

Posted On

09 Jun, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Excel, Stakeholder Engagement, English, Ease, Management Software, Polish, Powerpoint, Ownership, Communication Skills

Industry

Marketing/Advertising/Sales

Description

Home to the world’s best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

THE EXPERIENCE WE’RE LOOKING FOR

  • Min. 4 years of total experience in FMCG or related industry, incl. min. 2 years in trade/ shopper/ customer marketing role).
  • Solid background in sales or marketing with a proven track record of crafting compelling customer marketing actions
  • Sharp commercial instinct and a deep understanding of shopper, consumer & category behavior and the Customer Management Process.
  • Financial acumen – understanding of brand & customer P&L.
  • Ability to analyze various data sources with ease, converting them into measurable and actionable plans.
  • Effective communication skills that influence decision-making. Being adept at stakeholder engagement and negotiations – regarding both external & internal stakeholders (customers, cross-functional teams and senior leaders).
  • Collaborative spirit & ownership.
  • Proficiency in using Syndicated Data (e.g. Nielsen) and tools such as Excel, PowerPoint, and relevant category management software.
  • Fluency in Polish and business English
Responsibilities
  • Monitoring category and brand performance through monthly analysis of sell-in and sell-out data.
  • Building category-specific strategies, using the 4Ps to drive sales & healthy P&L structure and improve our market position.
  • Transforming brand strategy into action plans that excite our customers and integrate seamlessly with their shopping environments.
  • Fueling strategies with deep market insights, keeping abreast of trends and competitor movements.
  • Directing the annual range review and 4P planning process, creating success models that the Sales team can deliver.
  • Leading new product initiatives implementation across channels & customers, ensuring the marketplace feels our presence and grasps the value we offer.
  • Performing financial modelling to support strategic decisions.
  • Driving operational excellence.
  • Building & executing support plan to drive in-store visibility across all customers with coherent communication and tailor-made activations.
  • Turning ideas into actions in collaboration with Sales, Brand Marketing, Finance, Supply & other functions.
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