ABOUT US

Rooted in craftsmanship and tradition, our company has been creating premium mountain shoes for generations. With deep ties to alpine culture and a passion for the outdoors, we blend heritage with innovation to deliver products that perform in the most demanding environments. As we continue to grow, we’re looking for a Trade Marketing Specialist who shares our love for the outdoors and our commitment to excellence.

As our Trade Marketing Specialist, you will serve as the bridge between our sales team, retail partners, and brand marketing. Your mission is to elevate the brand at the point of sale while driving engagement and visibility across key customer channels.

Your responsibilities will include:

• Acting as the go-to contact for retailers and sales teams on marketing initiatives
• Developing and executing advertising materials for POS across seasonal campaigns and daily operations
• Creating innovative sales promotion concepts and POS activation tools
• Designing customer-specific marketing strategies and supporting sales teams with promotional plans
• Collaborating on annual marketing and activation plans for key accounts
• Managing cross-channel brand communication with retail partners and key accounts
• Driving the digitization of B2B sales and marketing tools: virtual brand worlds, toolkits, training materials, and POS content
• Ensuring brand-consistent and compelling product presentations at retail
• Leading the concept and continuous improvement of national trade show booths and event spaces