JOB FUNCTION:

Primary function is to develop new customer relationships and maintain existing customer relationships, that can generate the potential for the sale of new and used turf equipment and services.

• Actively prospects and forecasts customers and sales for all major product lines so that targets in terms of activity and sales are hit.
• Represents the Dealership in the sale of machinery to customers in a sales area but also to allocated customers outside of that area.
• Executes all sales process steps to achieve high sales performance in conjunction with the sales tools available from John Deere.
• Maintains product knowledge on features and benefits of all equipment, services potentially saleable by the dealership and attends relevant sales training events.
• Maintains current knowledge of financing options to assist customers with securing the purchase of new and used goods.
• Monitor’s competitor activity and products and communicates to the sales management accordingly.
• Coordinates and conducts where necessary new equipment field demonstrations.
• Ensures goods delivery and follow up is carried out by the relevant teams.
• Builds strong and loyal relationships with defined sales area and allocated customers.
• Monitors trends in customers’ business activities and timely communicates to management.
• Uses support from Sales Specialist when required.
• Communicates with sales managers and dealer principle on current deals and key account customers.