TV Planner at WPP
Bucharest, , Romania -
Full Time


Start Date

Immediate

Expiry Date

08 Mar, 26

Salary

0.0

Posted On

08 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Media Planning, Client Success, Strategic Communication, Campaign Execution, Negotiation, Supplier Relationship Management, Reporting, Analysis, Auditing, Financial Oversight, Detail-Oriented, Organized, Proactive Problem-Solver, Resilient, Tech-Curious, Client-Focused

Industry

Advertising Services

Description
Are you a media expert passionate about client success and strategic communication? We're looking for a TV Planner to join our team. If you have an aye for detail to meet the needs of analytical clients and thrive in a fast-paced agency environment, we want to hear from you! About Us: We are a leading media agency built on three fundamental pillars: Client Centricity, People First, and leveraging AI Assistance Platforms. We're known for innovative campaigns and strong client partnerships, fostering a collaborative environment where your expertise leads to real impact. What You'll Do: TV Campaign Planning & Execution: Independently plan and execute complex TV campaigns in line with adopted strategies, including detailed cost calculation and budget estimation. Develop and present optimization scenarios for TV campaigns aligned with client guidelines and KPIs. Oversee the preparation of detailed TV implementation plans, ensuring adherence to client-specific guidelines, briefed station/daypart mixes, and performance targets. Negotiation & Supplier Relationship Management: Lead negotiations with TV stations to secure optimal additional/quality campaign elements, minimize surcharges, avoid penalties, and gain premium positions. Cultivate strong operational relationships with sales representatives for spot list changes, copy delivery, and campaign settlements. Reporting, Analysis & Auditing: Prepare regular and ad-hoc reports and comprehensive analyses (e.g., weekly/monthly reports, post-buys, spot lists). Conduct thorough analysis and maintain a deep understanding of TV/offline KPIs outlined in client contracts. Coordinate and contribute to the delivery of data for audits, supporting efforts to optimize assumptions (baseline, indexes, exclusions, added value). Prepare TV/offline audit files and templates meticulously. Financial & Administrative Oversight: Ensure timely creation and updating of campaign jobs, Purchase Orders (POs), and other financial documentation in accordance with internal procedures. Oversee monthly reconciliation and settlement of TV budgets with suppliers, adhering to all internal processes. Manage document circulation, administration, and archiving of campaign-related documents, including data required for efficient campaign audits. What We're Looking For: Experience: At least 3 years in a similar account management role within a media agency. Media Savvy: Strong understanding of the media market, consumer insights, and campaign execution. Strategic Mindset: Ability to translate data into actionable recommendations. Client-Focused: Excellent relationship-building and communication skills, with a genuine commitment to client success. Tech-Curious: Comfortable with media planning tools and eager to explore and utilize AI assistance platforms. Language: Advanced English (written and spoken). Qualities: Detail-oriented, organized, proactive problem-solver, and resilient under pressure. Why Join Us? Work with top brands, grow your career in a supportive environment where your well-being and development are prioritized. You'll have access to advanced AI Assistance Platforms to enhance your work, all while delivering exceptional results rooted in Client Centricity. We offer competitive compensation and benefits. Ready to make an impact? Apply now and help us shape the future of media communication! Please read our Privacy Notice for more information on how we process the information you provide.
Responsibilities
The TV Planner will independently plan and execute complex TV campaigns while overseeing detailed implementation plans and ensuring adherence to client guidelines. Additionally, they will lead negotiations with TV stations and prepare comprehensive reports and analyses to optimize campaign performance.
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