User acquistion specialist at Newform
, , India -
Full Time


Start Date

Immediate

Expiry Date

17 Apr, 26

Salary

0.0

Posted On

17 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

User Acquisition, Paid Media, Campaign Management, Meta, Tiktok, Google, Creative Strategy, Growth Marketing, Analytical Skills, Mobile Advertising, CPI, CAC, ROAS, Retention, Account Hygiene, Optimization

Industry

technology;Information and Internet

Description
ABOUT Newform is a performance marketing agency that oversees ~100m/yr in spend for tech and mobile brands. We help category disruptors (Betr, ElevenLabs, Binance etc) scale paid social with our short-form content-led approach. We have an in-house content team that creates thousands of human ads a month with the goal of driving efficient growth for our clients. THE ROLE: As a user acquisition specialist, you will play a key role in managing paid social campaigns on Meta, Tiktok and Google across multiple clients. You’ll own campaign execution, testing, and optimization, working with creative strategists and growth marketing managers to drive client outcomes. You will strategically leverage our proprietary technology to unlock wins and scale media budgets efficiently RESPONSIBILITIES Own end-to-end media management: campaign setup, targeting, bidding, budgets, creative rotation, and optimization. Monitor and improve key metrics: CPI/CAC, ROAS, payback, retention. Diagnose performance shifts (creative fatigue, audience changes, funnel changes, attribution issues) and take action quickly. Maintain account hygiene: naming conventions, UTM/parameter integrity, QA checks, and documentation. Proactively suggest optimizations to improve clients' media program efficiency and scalability REQUIREMENTS 2-4 years of paid media experience (agency AND/OR consumer app experience highly preferred). Expertise in Meta required. Experience managing accounts with 7-figure annual media budgets. Strong presentation skills: the ability to craft compelling decks and speak effectively in client meetings is a must Strong analytical skills (Preferred) A deep understanding of mobile advertising (SKAN, AEM, MMPs, etc) BENEFITS This is a remote international position; applicants are encouraged to apply from anywhere. Our working hours are EST (office in NYC). Competitive compensation based on geo Competitive bonus Annual team offsites (last two were Tulum, Mexico and Hokkaido, Japan)
Responsibilities
The user acquisition specialist will manage paid social campaigns across multiple clients, owning campaign execution, testing, and optimization. They will work with creative strategists and growth marketing managers to drive client outcomes and leverage proprietary technology for efficient media budget scaling.
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