Groupon is a marketplace where customers discover new experiences and services everyday and local businesses thrive. To date we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.
Groupon is on a radical journey to transform our business with relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We’re a “best of both worlds” kind of company. We’re big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.
Are you passionate about UX, CRM, customer engagement, lifecycle marketing, and making data-driven decisions that move the needle? Join our growing team and help us shape meaningful, results-driven CRM strategies that build stronger customer relationships and boost monetization across global markets.

• Design and execute lifecycle and monetization strategies in alignment with key business goals, supporting customer acquisition, retention, and reactivation.
• Own and manage end-to-end CRM projects—from planning to launch—ensuring timely delivery, cross-functional alignment, and executional excellence.
• Build and implement CRM workflows and campaigns (email, push, in-app, etc.) tailored to different customer segments and lifecycle stages.
• Collaborate with product, development, and marketing teams to ensure CRM tools and tactics are seamlessly integrated into broader initiatives.
• Utilize tools like Bloomreach (strong plus) to create personalized, automated journeys that drive engagement and revenue growth.
• Lead A/B tests and campaign performance tracking, providing insights and recommendations to continuously improve CRM strategy and effectiveness.
• Support segmentation strategy optimization, delivering targeted, relevant communications that drive user value and business impact.
• Act as the operational lead for CRM initiatives, balancing hands-on execution with strategic input.