Vice President, Digital Marketing at Procore Technologies
Austin, TX 78701, USA -
Full Time


Start Date

Immediate

Expiry Date

27 Jun, 25

Salary

339900.0

Posted On

28 Mar, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Job Description
We are looking for a Vice President of Digital Marketing to join Procore’s Marketing Leadership Team. This leader is responsible for developing and executing a comprehensive content and website experience to drive customer reach & engagement that ultimately drives long-term efficient revenue growth. The VP of Marketing collaborates closely with cross-functional teams, including global integrated marketing, brand, communications, product marketing, analytics, and others to align marketing strategies with business objectives.
This position reports into the Chief Marketing Officer and has the opportunity to be based in one of our US office locations or work remotely from any US location. We are looking for someone to join us immediately.

ABOUT US

Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.
We are an equal-opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against candidates or employees on the basis of gender, sex, national origin, civil status, family status, sexual orientation, religion, age, disability, race, traveler community, status as a protected veteran or any other classification protected by law.
If you’d like to stay in touch and be the first to hear about new roles at Procore, join our Talent Community.
Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact our benefits team here to discuss reasonable accommodations.

Responsibilities
  • Lead a team focused on improving the lives of everyone in construction through educational content, community and web experiences
  • Develop and implement a high-impact content, SEO, and community strategy that reaches and engages existing and potential customers
  • Develop and execute a prioritized roadmap that results in a world class website experience on Procore.com
  • Utilize A/B testing, conversion rate optimization (CRO), and analytics to enhance marketing performance from digital channels
  • Leverage data analytics, AI, and marketing automation tools to optimize content creation, workflows, SEO and reporting
  • Monitor and analyze key website, SEO, and funnel metrics performance to drive continuous improvement and communicate team performance
  • Stay ahead of emerging digital trends, technologies, and competitive strategies
  • Build, lead, and mentor a high-performing marketing team
  • Foster collaboration between our marketing, sales, product marketing, analytics, and marketing operations teams to achieve team, marketing, and broader company objectives
  • Partner with external agencies and vendors to support marketing initiatives as needed
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