Vice President, Investor Engagement Marketing at Computershare Deutschland GmbH Co KG

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

04 May, 26

Salary

190000.0

Posted On

03 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Growth Marketing, Digital Marketing, Martech, Analytics, Content Strategy, B2B Marketing, Investor Relations, Governance, Shareholder Engagement, Capital Markets, Project Management, Team Leadership, Email Marketing, Data Strategy, Demand Generation, Pipeline Acceleration

Industry

Financial Services

Description

Location: New York City, NY (Hybrid) In this position, you’ll be based in the New York NY office for a minimum of three days a week, with the flexibility to work from home for some of your working week. Find out more about our flexible work culture at computershare.com/flex. We give you a world of potential We have a unique opportunity for someone to contribute their talents and strengths as a VP Investor Engagement Marketing for the Investor Engagement Group. The Investor Engagement Group is a fast-growing business within Computershare, bringing together Georgeson’s market-leading corporate advisory services with strategic investor intelligence and investor relations software solutions. Together, these offerings support public companies in navigating corporate governance, activism, M&A, shareholder meetings, investor relations, and shareholder engagement. Clients served are the most senior leaders at listed companies including Board of Directors, C-Suite executives, and senior management across investor relations, legal, governance and sustainability teams. The Investor Engagement business operates within Computershare Limited, a listed company with more than 25,000 issuer clients in 22 countries. Computershare is a global leader in transfer agency and share registration, employee equity plans, proxy solicitation, mortgage/loans services and communications, Computershare also specializes in a range of other diversified financial and governance services. A role you will love The Vice President, Investor Engagement Marketing is accountable for architecting, building, and scaling a modern, high-velocity marketing engine that propels Investor Engagement (IE) from early-stage launch to sustained market leadership. Operating in a competitive segment of financial services, this role must function with the speed, ingenuity, and experimentation mindset of a scale-up while leveraging the global reach and credibility of Computershare. This leader must bring deep expertise in growth marketing, digital marketing, martech, analytics, and content strategy—paired with a demonstrated ability to scale B2B businesses from 0→1→100, ideally within fintech, SaaS, capital markets, or VC/PE-backed environments. Success requires someone who has built marketing engines that drive measurable revenue growth, disrupt larger incumbents, and create differentiated market presence. The role requires a builder and operator: someone who can design strategy, roll up their sleeves to execute, experiment rapidly with new approaches, and continuously optimize based on measurable performance. The ideal candidate understands the nuances of the multiple Investor Engagement personas—including issuers, boards, investor relations officers, corporate secretaries, institutional advisors, and governance professionals—and can translate market insight into powerful, technical, and disruptive marketing initiatives. The ideal candidate will have deep Investor Relations industry expertise, including governance, shareholder engagement, proxy advisory dynamics, and capital markets communication strategies. You will interact with suppliers and will have the following key internal relationships working across time zones: C-suite – both global and regional Issuer Services Marketing Sales leadership and enablement Commercial/Sales Operations Marketing Intelligence Product management Regional marketing Corporate communications Finance This role will report to the Head of Issuer Services marketing with a dotted line to the global CEO of Investor Engagement. Some of your key responsibilities will include: Build and Scale a High Velocity Marketing Engine Lead Digital, Martech, and Data Strategy Shape IE’s Strategic Positioning and Market Differentiation Create IR Aligned, Persona Driven Marketing Strategies Own Go to Market (GTM) Planning and Cross Functional Alignment Lead Content, Thought Leadership & Executive Communications Drive Demand Generation & Pipeline Acceleration Lead and develop the IE Marketing Team Manage Budgeting, Forecasting & Operational Excellence Represent IE Externally and Internally What will you bring to the role The role requires a builder and operator: someone who can design strategy, roll up their sleeves to execute, experiment rapidly with new approaches, and continuously optimize based on measurable performance. The ideal candidate understands the nuances of the multiple Investor Engagement personas—including issuers, boards, investor relations officers, corporate secretaries, institutional advisors, and governance professionals—and can translate market insight into powerful, technical, and disruptive marketing initiatives. The ideal candidate will have deep Investor Relations industry expertise, including governance, shareholder engagement, proxy advisory dynamics, and capital markets communication strategies. Other key skills required for the role include: Bachelor's Degree (concentration in marketing, strategy, or management) - Master’s degree a plus 15+ years of financial services or fintech marketing experience, preferably in financial services. Experience in the ideation and execution of high-impact marketing campaigns, programs and enablement tools that drive future and current client engagement and deliver measurable results. Well-versed in digital, AI optimization, search, product, content, and influencer marketing with knowledge of key content, digital and social metrics, and attention to detail in analyses, deliverables, and communications. Experience with Eloqua operations, analytics, and dashboards as well as overall email marketing strategies and best practices. Proven people management experience including attracting and developing talent. Proven experience in leading a team across different functions, with the ability to motivate, support and develop others - able to apply analytical rigor to measure marketing performance, including impact, influence, and contribution to pipeline (required). Strong project management skills coupled with the ability to organize, prioritize, and thrive in a fast-paced, collaborative, and matrixed environment. Possess critical thinking, excellent time management and project management skills. Highly proficient in all things Microsoft Office, especially Teams, Word, PowerPoint, and Excel; experience with Salesforce, CRMoD, BI, Cvent and Eloqua is a plus. Rewards designed for you Paid parental leave, flexible working and a caring and inclusive culture Health and well-being rewards that can be tailored to support you and your family, including paid time off, observed holidays, medical, dental and vision plans. Invest in your future with 401k matching, setting aside salary to purchase shares in our company and tax-advantaged flexible spending plans, including healthcare, dependent care and commuter. Income protection. Our package includes short and long-term disability benefits, life insurance and supplemental life insurance. And more. Ours is a welcoming and close-knit community, with experienced colleagues ready to help you grow. Our careers hub will help you find out more about our rewards and life at Computershare, visit computershare.com/careershub. Compensation. The typical base pay range for this role is $150,000 - $190,000, and this position is bonus/incentive eligible. This base pay range is specific to New York and may not be applicable to other locations. Computershare will use data analytics and artificial intelligence systems to help recruiters analyze and assess candidate and application information. These systems make our application and review process more efficient and assist our team in identifying candidates based on professional qualifications, skills and experience commensurate with the role applied for. All outputs from the systems are evaluated by our recruiters and are not the sole source of whether to consider a candidate for employment. #LI-Hybrid A company to be proud of We're a global leader in financial administration with over 12,000 employees across more than 22 different countries. At Computershare, it’s more than just a job, our open and inclusive culture means that we will help you to grow, to move forward and make the most of our world of opportunities. Fairness and culture We're dedicated to providing you with the opportunity to succeed on your own merits, starting from the application process and continuing throughout your career with us. Our goal is to create an environment where everyone feels valued, to remove barriers and obstacles and ensure equal opportunities for all. For support with accommodations or adjustments during our recruitment process please visit computershare.com/access for further information. Since 1978, we’ve been trusted by companies around the globe to manage their shareholder registry, corporate actions and shareholder meetings and we’re now the number one transfer agency in the world. As client needs evolved, so has our portfolio of services; extending our Issuer Services into equity and entity governance services to companies both public and private worldwide. Careers in Issuer Services could mean anything from assisting shareholders with their portfolios, enabling access to global markets or helping clients deliver on their equity and entity compliance requirements everywhere they operate.

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Responsibilities

The Vice President, Investor Engagement Marketing is responsible for building and scaling a high-velocity marketing engine to drive Investor Engagement from launch to market leadership. This includes leading digital strategy, shaping market positioning, and managing the marketing team.