Vice President, Wealth Journey & Experience Lead, Consumer Banking Group at DBS Bank

Singapore, Singapore, Singapore -

Full Time

Start Date

Immediate

Expiry Date

13 Sep, 26

Salary

0.0

Posted On

15 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

User Experience Governance, Digital Journey Mapping, Design Thinking, Stakeholder Management, Competitive Benchmarking, Change Management, Wealth Management, Market Research, Data-Driven Decision Making, Strategic Planning, Product Management, User Experience Design

Industry

Banking

Description

Job Purpose: This role is responsible for governing the digital channel wealth user experience for both clients and staff. This position exists to ensure a harmonized, coherent, and best-in-class digital experience across core wealth pillars (Product & Execution, Advisory, Servicing, Onboarding), driving continuous improvement and strategic alignment with DBS's vision for world-leading financial platforms. Responsibilities: User Experience Governance & Harmonization: Accountable for establishing governance frameworks for wealth user experience across client and staff channels, ensuring alignment and coherence across all core wealth pillars (Product & Execution, Advisory, Servicing, Onboarding). Strategic Benchmarking & Enhancement: Accountable for regularly benchmarking DBS's wealth journeys against best-in-class industry standards to identify areas of leadership and opportunities for improvement. Drive the review of existing journeys and propose strategic enhancements. Journey Review & Friction Point Resolution: Accountable for leading the review of all upcoming wealth journeys, proactively identifying potential friction points, and agreeing on comprehensive action plans to address these. Work with journey owners on change management initiatives. Stakeholder Engagement & Endorsement: Accountable for running regular journey review cadences at the working level and facilitating sessions to secure endorsement for key decisions and journeys from senior management. Operationalise the digital channel wealth user experience governance framework, encompassing both client and staff journeys. Collaborate with product, advisory, servicing, and onboarding teams to ensure seamless integration and consistent user experience. Drive initiatives focussed on harmonizing wealth and retail digital experience, working closely with country and regional stakeholders. Conduct in-depth market research and competitive analysis to benchmark DBS's wealth journeys against global best practices and identify strategic gaps and opportunities. Proactively identify and analyze potential friction points in new and existing wealth journeys, collaborate with relevant teams to develop and implement effective remediation plans. Support change management strategies to ensure successful adoption of new or enhanced wealth journeys. Present findings, proposed enhancements, and action plans to senior management and secure necessary endorsements. Foster strong relationships with internal stakeholders across technology, design, product, and segment teams, as well as external partners. Leverage knowledge of product, channel setup, and segment proposition to inform and guide journey development and optimization. Lead problem-solving and issue resolution related to wealth user experience, applying a data-driven decision-making approach. Requirements: 7 to year of relevant experience in designing and governing user journeys and digital features across multiple channels. Demonstrated ability to drive change and improvements within a specific department/unit. Proven experience in managing internal/external stakeholders and driving collaborative partnerships. Solid understanding and practical experience with Design Thinking methodologies, wealth products and digital product journey management. Basic understanding of wealth management processes and segment differentiation. Ability to leverage data, digital, and technology to optimize resources and streamline processes. Strong communication skills, with the ability to articulate complex technical and business concepts clearly and persuasively to diverse audiences, including senior management. Proven ability to negotiate with key clients and investors, ecosystem partners, vendors, academic institutions, industry experts, government, or regulatory officials to deliver DBS objectives. Apply Now: We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognizes your achievements. Location: DBS Asia Hub Job: Digital Schedule: Regular Employee Status: Full time DBS is more than a bank — we're shaping the future of finance and communities. With innovation at our core and impact in our DNA, we go beyond banking to build careers, relationships, and a better world. DBS is a leading financial services group in Asia with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. Recognised for its global leadership, DBS has been named “World’s Best Bank” by Global Finance, “World’s Best Bank” by Euromoney and “Global Bank of the Year” by The Banker. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world’s “Most Innovative in Digital Banking” by The Banker. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 15 consecutive years from 2009 to 2023. DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets and is committed to building lasting relationships with customers. With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities.

Responsibilities

Govern the digital wealth user experience for clients and staff across core pillars including product, advisory, and onboarding. Drive strategic enhancements by benchmarking against industry standards and resolving friction points in user journeys.