Enterprise Marketing and Communications is seeking to hire a Video Producer.
As VCU’s integrated communications and marketing office, the Division of Enterprise Marketing and Communications thrives on collaboration and innovation. In our work, we reflect the culture of the university and the health system community. We leverage the power of our institutional knowledge to deliver results, foster a supportive work environment to empower our talent, and work hard to tell impactful stories about VCU and VCU Health.
This position reports to the Manager of Video Production and supports the strategic goals of the enterprise and responsibilities of the division through the creation of innovative video stories.
Create/produce engaging, memorable video stories that align with and promote the strategic priorities of the VCU Health enterprise and strengthen and protect the VCU Health brand.
Collaborate regularly with the service line marketing leaders, the public relations team and as needed with the AVP of VCU Health Strategy and Marketing to identify stories with strong video potential and determine the optimal way to produce them.
Once video stories are identified, work independently, or with the rest of the video team to complete the production - which may involve managing the project from start to finish with guidance from the director.
During all phases of production, explore novel approaches/techniques to ensure the productions unique and memorable.
Produce a growing library of Physician Provider Biography videos.
Assist with productions involving senior leadership and ensure attire and presentation are professional and appropriate.
Assist video manager with developing the annual video budget and making purchasing decisions.
Serve as resource liaison with outsourced video production companies as needed.
Create motion graphics and animations to enhance visual storytelling. Collaborate regularly with the Brand and Design Manager for design consistency and coordinate the use of all motion graphics within VCU Health EMC.
Maintain project tracking software for individual assignments.
Stay abreast of industry trends and standards.