JOB SUMMARY

• Reporting to the Chief of Staff, this role will be the interface and conduit between Corporate Press, Marketing and VisitBritain’s global communication teams. They will promote the value of tourism and the work of VisitBritain (VB) including its marketing campaigns and research, partnerships, business visits and events to the media and to internal and external stakeholders – telling our story.
• They will provide a timely and proactive service to journalists including handling corporate media enquiries and pitching stories. They will develop and implement communication and press plans for VisitBritain’s campaigns, ensuring consistent media messaging tailored for specific audiences (national and international media, trade media and industry stakeholders) and working, where relevant, with external and internal stakeholders and partners.
• This role also includes an average of one day a week supporting the work of the Tourism Affairs team – this covers a range of support with a communications focus from speech writing, developing briefings to liaising with public affairs and communications teams across UK Government departments and external stakeholders. Therefore, some experience in public affairs and political engagement is desirable.
• The VisitBritain International Press and Public Affairs Manager should be comfortable working in a busy press team, have a ‘nose for news’ as well as excellent writing and editing skills, skills in digital and social media and knowledge of media evaluation tools. Knowledge of the travel and tourism sector, domestic and international, is desirable.
• While this role focuses on the work of VisitBritain, as part of a small and nimble press office you will be required at busy times to assist with press queries for campaigns and other activities regarding VisitEngland.

JOB DESCRIPTION

Please refer to the job description.

PERSON SPECIFICATION

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NATIONALITY REQUIREMENTS

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements

Policy
Press Relations