REQUIREMENTS

Education: A bachelor’s degree in communications, marketing, public relations, or a related area is required.

Experience: A minimum of two years’ experience in the communications field is required. A minimum of one year of experience in the following is an asset:

• Experience in primary care and knowledge of the Alberta healthcare system
• Experience writing and editing according to Canadian Press style standards

Technical: Microsoft Office, including Word, Excel, Outlook, SharePoint, and Teams. Content management systems. Digital communications software. Analytics and reporting tools (Google Analytics). Graphic design software.
Background check: A clear Criminal Background check is required to start.

Writing, editing, and digital content

• Ensure writing tone and style are on-brand.
• Demonstrate a professional level of writing, ensuring strong spelling and grammar, and ensuring work products are error-free.
• Peer edit documents and other written materials, in compliance with Canadian Press style and CWC PCN style guidelines.
• Support the development of content as needed.
• Support team members in identifying and tracking success stories.
• Support communications channel management, such as e-newsletters and websites as needed.
• Assist in producing and publishing content to social media channels and/or websites.
• Liaise with subject matter experts as needed to develop and/or approve content.
• Act as back-up for social media, providing coverage for team members as needed.
• Assist with the creation and upholding of team resources, such as formatting guides, procedures, and brand standards.
• Manage and maintain the Communications inbox; respond to emails as appropriate.

Visual design, branding, and formatting

• Support the design of materials, including print collateral for communications initiatives, projects, events, and advertising.
• Support the creation of unique digital artwork, including graphics, videos, and photos for projects such as social media and website development.
• Source and recommend on-brand stock images, video, and audio resources.
• Coordinate applicable quotations and logistics as needed.
• Maintain department files and record keeping of asset backup and accessibility through digital asset management software.
• Edit and format files (e.g., documents, presentations) as needed and ensure they meet branding and formatting guidelines; store and track documents and other files as needed.
• Maintain central repository of CWC PCN forms; ensure consistency in branding, naming, and filing procedures of all CWC PCN forms.
• Research and keep up to date on communications and visual design trends through online research, training, and testing.
• Identify and recommend new processes, technology, software, and/or equipment to improve our communications and visual design.