VP, Growth Marketing at Pindrop

, , United States -

Full Time

Start Date

Immediate

Expiry Date

03 Mar, 26

Salary

270000.0

Posted On

03 Dec, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Demand Generation, Event Marketing, Integrated Campaign Leadership, B2B SaaS, People Leadership, Multi-channel Campaigns, ABM Strategy, Field Marketing, Marketing Automation, Analytics Tools, Cross-functional Collaboration, AI, Predictive Insights, Audience Segmentation, Customer Lifecycle Optimization

Industry

Computer and Network Security

Description

Who We Are Pindrop is redefining trust in the digital age. Our patented voice, and video authentication, fraud detection, and deepfake detection technologies protect some of the world’s largest banks, insurers, retailers, and healthcare leaders. As AI-driven threats evolve in the form of synthetic voices, deepfakes, face swapping and more, our solutions stay ahead, helping ensure that the real human and the right human are recognized. Pindrop is trusted by Fortune 500 enterprises to secure voice interactions, and with $100M ARR we’re entering our next phase of innovation and growth, backed by world-class investors including Andreessen Horowitz, IVP, and CapitalG. What you’ll do As the leader of events and demand generation, you’ll drive Pindrop’s global event and demand strategy—integrating high-impact field programs, tradeshows, and digital campaigns that generate pipeline, deepen customer relationships, and strengthen brand awareness. You will: Act as the cross-functional leader for pipe management and orchestration across all business units to ensure coverage for hitting quarterly booking goals and report results to the Executive Leadership Team Manage the demand generation funnel: lead flow, nurture strategy, conversion optimization, and velocity tracking across channels. Define and own the end-to-end strategy for multi-channel demand generation, including planning, execution, and measurement for both new logo and expansion pipeline across all Pindrop expanding portfolio and regions. Architect and oversee integrated campaigns across digital, field, and partner channels, connecting events with ABM and lifecycle programs to maximize ROI. Partner with Product Marketing, Sales, CS, and Finance to align messaging, target segments, and campaign design across key verticals (e.g., banking, insurance, telco, healthcare). Lead the planning and execution of events globally, including tradeshows, customer events, executive roundtables, webinars, and partner events—aligning content and audience strategy to business priorities. Build scalable event-to-demand workflows that drive measurable outcomes through AI-powered personalization, predictive analytics, and data enrichment. Oversee budget allocation and forecasting for events and demand gen investments, optimizing spend based on performance metrics. Develop attribution and reporting frameworks to connect event and campaign activity to revenue, sharing exec-ready dashboards and actionable insights. Partner with RevOps to optimize marketing technology, data quality, consent management, and compliance (GDPR/CCPA). Lead a team of high-performing marketers and agency partners, fostering a culture of innovation, learning, and accountability. Champion responsible, inclusive marketing by ensuring equitable audience targeting, diverse representation, and ethical AI use in marketing operations. Who you are You are a strategic and creative marketing leader who thrives on delivering measurable growth through integrated campaigns and unforgettable customer experiences. You excel at blending brand storytelling with data-driven execution. You bring deep experience orchestrating multi-channel demand generation programs and high-impact events. You’re comfortable managing complexity and driving alignment across Marketing, Sales, and Product. You’re a strong communicator who values clarity, collaboration, and results. You embrace innovation—particularly the use of AI and analytics to enhance efficiency and personalization. Your skill-set Must-haves: 15+ years’ experience in demand generation, event marketing, or integrated campaign leadership in B2B SaaS or enterprise technology. Proven people leadership skills and experience recruiting, managing and growing exceptional talent Proven track record in building and executing multi-channel campaigns that drive pipeline and revenue growth. Strong understanding of ABM strategy, field marketing, and event-driven demand acceleration. Proficiency with marketing automation and analytics tools (e.g., Marketo, Salesforce, Demandbase, Google Analytics). Demonstrated ability to lead teams and manage cross-functional collaboration at scale. Nice-to-haves: Experience applying AI and predictive insights to campaign targeting, personalization, and measurement. Familiarity with performance marketing, audience segmentation, and customer lifecycle optimization. Bachelor’s degree in Marketing, Business, or related field; advanced degree or certification in digital marketing or data analytics preferred. What’s in it for you As a Pindropper, you join a rapidly growing company making technology more human with the power of voice. You will work alongside some of the best and brightest. We’re a passionate group committed to excellence - but that doesn’t stop us from enjoying the journey as a team with chess and poker tournaments, catered lunches and happy hours, wellness programming, and more. Because we take our jobs seriously, we add in time for rest with Unlimited PTO. Within 30 days, you’ll Complete onboarding and attend New Employee Orientation sessions with other new Pindroppers. Audit current growth channels and technology stack; begin familiarizing yourself with AI-powered tools and analytics platforms. Meet cross-functional teams (Product, Sales, Analytics) and align on growth priorities and KPIs. Within 60 days, you’ll Propose recommendations for pipeline and campaign strategy using data and AI-driven insights. Launch your first growth experiment and rapidly iterate based on early learning and performance feedback. Optimize existing campaigns through improved segmentation, personalization, and automation. Within 90 days, you’ll Roll out scalable growth initiatives with clear KPIs—including AI-powered multi-channel campaigns—and refine the strategy using performance data and advanced analytics. Partner with analytics and product leaders to integrate predictive lead scoring and marketing optimization. Teach us something new, sharing insights from your experience or AI exploration. What we offer As a part of Pindrop, you’ll have a direct impact on our growing list of products and the future of security in the voice-driven economy. We hire great people and take care of them. Here’s a snapshot of the benefits we offer: Competitive compensation, including equity for all employees Unlimited Paid Time Off (PTO) Generous health and welfare plans to choose from - including one employer-paid “employee-only” plan! Best-in-class Health Savings Account (HSA) employer contribution Affordable vision and dental plans for you and your family Employer-provided life and disability coverage with additional supplemental options Paid Parental Leave - Equal for all parents, including birth, adoptive & foster parents One year of diaper delivery for your newest addition to the family! It’s our way of welcoming new Pindroplets to the family! Identity protection through Norton LifeLock Recurring monthly Phone and Internet allowance One-time home office allowance Remote first environment – meaning you have flexibility in your day! Company holidays Annual professional development and learning benefit Pick your own Apple MacBook Pro Retirement plan with competitive 401(k) match Wellness Program, including Employee Assistance Program, 24/7 Telemedicine Please note that the base pay range is a general guideline only. Pindrop considers factors such as (but not limited to) scope and responsibilities of the position, a candidate's work experience, education/training, and key skills, as well as market and business considerations, when extending an offer. This position is eligible for additional compensation in the form of an annual discretionary bonus. US Base Pay Range $220,000—$270,000 USD What we live by At Pindrop, our Core Values are fundamental beliefs at the center of all we do. They are our guiding principles that dictate our actions and behaviors. Our Values are deeply embedded into our culture in big and small ways and even help us decide right from wrong when the path forward is unclear. At Pindrop, we believe in taking accountability to make decisions and act in a way that reflects who we are. We truly believe making decisions and acting with our Core Values in mind will help us to achieve our goals and keep Pindrop a great place to work: Audaciously Innovate - We continue to change the world, and the way people safely engage and interact with technology. As first principle thinkers, we challenge standards, take risks and learn from our mistakes in order to make positive change and continuous improvement. We believe nothing is impossible. Evangelical Customers for Life - We delight, inspire and empower customers from day one and for life. We create a partnership and experience that results in a shared passion. We are champions for our customers, and our customers become our champions, creating a universal commitment to one another. Execution Excellence - We do what we say and say what we do. We are accountable for making the tough decisions and necessary tradeoffs to deliver quality and effective solutions on time. Win as a Company - Every time we win, we win as a company. Every time we lose, we lose as a company. We break down silos, support one another, embrace diversity and celebrate our successes. We are better together. Make a Difference - Every day we have the opportunity to make a positive impact. We operate with dedication, passion, and uncompromising integrity, creating a safer, more secure world. Not sure if this is you? We want a diverse, global team, with a broad range of experience and perspectives. If this job sounds great, but you’re not sure if you qualify, apply anyway! We carefully consider every application and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time. Pindrop is an Equal Opportunity Employer Here at Pindrop, it is our mission to create and maintain a diverse and inclusive work environment. As an equal opportunity employer, all qualified applicants receive consideration for employment without regard to race, color, age, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetic information, disability, marital and/or veteran status.

Responsibilities

As the VP of Growth Marketing, you will drive Pindrop’s global event and demand strategy, integrating high-impact field programs, tradeshows, and digital campaigns. You will manage the demand generation funnel and oversee integrated campaigns across various channels to maximize ROI.