VP Marketing - EMEA

at  Adobe

London W1T, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate04 Jul, 2024Not Specified06 Apr, 2024N/AGood communication skillsNoNo
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Description:

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Responsibilities:

Direct a team of 90 employees across EMEA demand generation, field marketing, account-based marketing, executive marketing, and partner marketing.
Orchestrate innovative marketing and passionate evangelism grounded in a compelling vision, clearly defined priorities, and measurable business results that align with Adobe’s strategy.
Leverage thought leadership to establish Adobe as the Leader in Digital Experiences & key industry categories, including Content, Data, and GenAI.
Define the overall campaign strategy, marketing mix, investment recommendations, and marketing plan aligned with business goals and go-to-market strategy.
Influence campaign measurement framework to demonstrate marketing’s contribution to pipeline, bookings, and revenue.
Partner with finance to define and track data and insights around acquisition and customer lifetime value, consistently balancing both short and long-term results.
Build strong cross-functional alignment to drive strategies and success with field sales, customer success, services, and product marketing teams.
Showcase for “Adobe on Adobe” – act as customer zero for Adobe’s best-in-class products and provide feedback to product development teams.
Inspire, empower, and develop a successful team; optimize organizational structure and staff as required and provide ongoing guidance and support to regional marketing organizations.


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

London W1T, United Kingdom