VP, Marketing at WONDER GROUP INC
New York, NY 10007, USA -
Full Time


Start Date

Immediate

Expiry Date

14 Aug, 25

Salary

275000.0

Posted On

14 May, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Consumer Behavior, Email

Industry

Marketing/Advertising/Sales

Description

ABOUT US

Imagine: 30 unique restaurants to order from and hundreds of dishes, brought to your door in under 30 minutes. That’s what our customers experience, guaranteed.
Wonder is a fast-growing food-tech company that’s on the journey to becoming the destination for mealtime. Today, we make world-class food within reach, no matter where you live. We’ve created a vertically integrated, new standard of dining that will allow you to enjoy menus from award-winning chefs (e.g. Bobby Flay, Jonathan Waxman, Jota) and iconic restaurants across the country, all in one place. Our elevated brick + mortar locations will offer pick up and dine in options, as well as delivery to your home. In the very near future, our app platform will not only offer customers meals from exclusive restaurants, but also meal kits, prepared foods, food content, and much more.
Wonder is growing, and backed by top-tier venture capitalists and led by a team of experienced entrepreneurs – including some of the most accomplished leaders in the technology, culinary, and logistics industries. Food delivery as an industry has grown from nothing in 2010, to $100B today and is projected to reach $500B by 2036. Join us in pioneering a new way to enjoy the food you love and revolutionize the way people eat.

EXPERIENCE QUALIFICATIONS

  • 10+ years of experience as a full-stack marketer, managing brand and growth marketing teams within an omnichannel environment
  • Deep fluency in acquisition and retention marketing across channels such as TV/Video, Social, Podcasts/Radio, Print, Email and more
  • Track record of building marketing programs from the ground-up
  • Strong commercial orientation, understanding of consumer behavior and competitive dynamics
  • Proven ability to work cross-functionally and influence stakeholders at all levels
  • Proven talent magnet who has built and maintained high-performing teams.
Responsibilities

Wonder is seeking a Vice President of Marketing to lead active customer growth and lifetime value for the company’s flagship restaurant / delivery business and app platform. Reporting to the SVP/General Manager of Wonder, this leader will have ownership of Brand, Performance and Retention Marketing. Specific responsibilities include:

  • Own and drive a holistic marketing and growth strategy to rapidly scale the Consumer business, delivering on business KPIs and overall performance
  • Develop strategic, omni-channel marketing plans inclusive of launching new marketing channels and optimizing / evolving existing channels
  • Closely monitor business performance daily, identifying performance drivers and reacting quickly and strategically
  • Ensure continued performance of existing locations while developing and executing an ambitious expansion plan for new locations
  • Partner closely with other commercial functions (merchandising, product, creative, etc.) to drive active customer growth
  • Strengthen partnerships with external vendors and media companies
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