VP of Sales at Pronghorn
, California, United States -
Full Time


Start Date

Immediate

Expiry Date

19 Jan, 26

Salary

130000.0

Posted On

22 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Sales Experience, Relationship Building, Market Strategy, Team Management, Brand Advocacy, Customer Service, Budget Management, Event Activation, Negotiation Skills, Problem Solving, Creativity, Motivation, Organizational Skills, Hospitality Knowledge, Microsoft Office Proficiency, CRM Software Knowledge

Industry

Beverage Manufacturing

Description
VP of Sales Job Type: Fulltime Location: California Start Date: ASAP Position Summary: Our client is looking for a motivated individual to fulfill a fulltime position in the state of California. Ideal candidate would have 15+ years of experience in the liquor industry, with track record in liquor distribution, sales, and brand building luxury or craft brands. Ideal candidate would have strong relationships with SGWS distributor management and sales team, retailers, and hospitality groups. This role will require to work some nights, weekends, and to travel to different markets from time to time to support company’s efforts. Some essential tasks will include but not limited to the following activities: Key Competencies & Responsibilities: Collaborate with management team to create an overall national sales strategy Leverage existing relationships with distributor management team to create focus on the brand Accelerate growth by having access to hospitality groups and liquor chains across the country Manage the sales team and work with them to make sure each one is performing at the highest level Work in the market on a regular basis with sales team to understand first-hand market needs, accelerate sales, and implement strategies as needed Maintain current points of distribution and increase volume and presence at those accounts Represent the brand at all times including embodying the brand’s prestige, story, and lifestyle. Serve as a brand advocate by consistently communicating the heritage, craftsmanship, and premium qualities of the product. Prospect and introduce the brand to new on/off premise accounts to increase brad’s footprint and sales volume nationwide Build relationships with buyers to gain distribution, better shelf space, and create volume programs to increase sales Manage assigned budget, including in-store tastings, promotional materials, on-premise and event activations. Create strategic programs following brand guidance to increase sales volume at each account Achieve company goals on new points of distribution and case sales Assist in developing effective cocktail programs Execute regular trainings at On/Off - premise accounts Maintain excellent customer service Manage and maximize market budget to drive sales and achieve company’s goals Engage with local community participating on local brand building events Professional Experience/Qualifications: Associate degree required; Bachelor’s Degree preferred. Must be 21 years or older. 6+ years of demonstrated sales experience in the spirit’s sector. Background in hospitality, sales, ideally beverage alcohol Previous retail, on-premises, or off-premise work experience is a plus. Proficient in Microsoft Office applications Excel, Word, Power Point, Adobe; Working knowledge in CRM software platforms Reside in the assigned territory with reliable transportation – preference for a large vehicle. Possess a valid driver's license, registered and insured vehicle with a clean driving record and background check. Willingness to travel within the region. Physical ability to lift and move cases of product frequently, coupled with comfort in various tasks such as bending, squatting, crouching, reaching, climbing, kneeling, and stooping for arranging and displaying point of sale. Available to work some evenings and weekends as required for events and promotions. You possess the following characteristics: Problem-solver, Passion, Motivation, Creativity, Entrepreneurial Spirit, Track Record of Success, Good organizational skills; proactive by nature, Negotiation skills. Why Choose Us At Pronghorn, we don’t offer jobs — we offer impact. Every seat here is a chance to build, influence, and disrupt industries that weren’t designed with everyone in mind. We are culture shapers, talent developers, and brand builders who believe in doing meaningful work that leaves a legacy. When you join Pronghorn, you’re stepping into a community of leaders, creators, and doers committed to excellence and equity. Here, your voice matters. Your ideas move. And your work shows up in real ways across companies, communities, and culture. We move fast. We lead boldly. And we invest in our people every step of the way. Salary $130,000+ per year (+ Bonus), based on experience Work Authorization Due to the nature of these positions, we are unable to provide sponsorship for U.S. work authorization now or in the future. Equal Opportunity Employer Statement Pronghorn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and applicants. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Responsibilities
The VP of Sales will collaborate with the management team to create a national sales strategy and manage the sales team to ensure high performance. This role involves representing the brand, maintaining distribution points, and building relationships with buyers to increase sales volume nationwide.
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