VP, PRO Sales at Fortune Brands
Deerfield, Illinois, United States -
Full Time


Start Date

Immediate

Expiry Date

12 Jan, 26

Salary

264000.0

Posted On

14 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Sales Leadership, Channel Strategy, Customer Relationship Management, Forecasting, Market Expansion, Team Development, Operational Excellence, Performance Management, Connected Products, Negotiation, Strategic Vision, Change Management, Financial Acumen, Collaboration, Accountability, Customer-Centric

Industry

Manufacturing

Description
Job Description The Vice President, PRO Sales is responsible for leading one of the most strategically important sales channels in the Security division, spanning North America. This channel includes wholesalers, distributors, rep firms, and integrators serving multifamily housing, small-to-medium business (SMB), security dealers, vacation rental, and other professional markets. The VP will drive top-line growth, market share expansion, and recurring revenue opportunities by building strong customer relationships, optimizing channel coverage, and accelerating connected product adoption. This leader will be a visible, hands-on executive who partners closely with Category Management, Channel Marketing, Finance, Supply Chain, and Product to deliver sustainable growth. The successful candidate will bring strategic vision and disciplined execution, coupled with the ability to energize the sales force, and inspire confidence across the organization. This role requires both operational rigor (forecasting, rep firm optimization, distributor programs) and strategic foresight (connected product expansion, multifamily/SMB penetration, partnership enablement). DUTIES AND RESPONSIBILITIES Lead and Develop the PRO Sales Organization Manage 3 Regional Sales Directors, with responsibility for rep firms across the U.S. Recruit, train, and develop a high-performance sales organization with strong succession planning. Establish accountability through disciplined performance management and career development. Drive Growth and Share Gains Deliver against sales and growth targets with a focus on year-over-year improvement. Retain and grow share with existing distributors and wholesalers while penetrating new regions, markets, and customer types (e.g., SMB, vacation rental). Drive adoption of Yale and Master Lock connected products as the standard in professional channels. Channel and Customer Strategy Optimize the two-step distribution model (Yale → Wholesalers → Integrators/Dealers → End Users) to maximize coverage and margin. Define pricing strategy, distributor incentives, and rep firm programs that balance growth with profitability. Establish senior-level relationships with top customers and develop joint business plans. Cross-Functional Collaboration Partner with Product Management, Marketing, and Supply Chain to ensure new product launches are supported with early sampling, forecasting accuracy, and market readiness. Align with Finance to ensure accurate forecasting and transparent reporting of sales pipeline, backlog, and shipment risk. Collaborate with Connected Partnerships to expand recurring revenue opportunities through channel programs and value-added services. Operational Excellence Improve forecasting accuracy and reduce volatility in the demand planning process. Ensure sales operations are disciplined in pipeline management, CRM usage, and reporting. Implement national programs for consistent pricing, promotions, and sell-through visibility. CHARACTERISTICS Proven Channel Builder – experience with wholesale, distributor, and rep firm models; understands what it takes to win in complex channel ecosystems. Strategic + Tactical – able to think 3–5 years out but also roll up sleeves to solve today’s challenges. Change Leader – proven success leading organizations through transitions, restructures, or new growth initiatives. Commercially Disciplined – understands forecasting, margin management, and ROI on channel investments. Customer-Centric – strong executive presence with ability to engage top distributors, integrators, and builders. Collaborative and Transparent – works well across business units and functions; brings clarity and alignment. Passion for Connected Products – sees the shift from mechanical to connected as the growth engine for the future. QUALIFICATIONS Bachelor’s Degree in Business Administration required; MBA preferred. 15+ years of progressive sales leadership experience, including 5+ years at VP or senior director level. Proven success leading sales in one- and two-step distribution channels (wholesale, rep firm, dealer). Experience in security, building products, or adjacent industries strongly preferred. Strong record of driving channel expansion and share gains. Demonstrated ability to manage large customer relationships and negotiate at the executive level. Skilled at developing field sales teams with a hunter mentality and driving accountability. Familiarity with multifamily housing, SMB, and security integrator markets a strong plus. Financial acumen and proven ability to manage budgets, forecasting, and sales planning. Willingness to travel 40% domestically, some international travel possible. Additional Information Company Description: Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too. When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength. Explore life at Fortune Brands here Additional Information: Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $150,000 USD - $264,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan. At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous Employee Resource Groups to support inclusivity and our associates’ feeling of belonging at work. Fortune Brands is a brand, innovation and channel leader focused on exciting, supercharged categories in the home products, security and commercial building markets. Our portfolio of brands includes Moen, House of Rohl, Aqualisa, SpringWell, Therma-Tru, Larson, Fiberon, Master Lock, SentrySafe and Yale residential. Fortune Brands is headquartered in Deerfield, Illinois and trades on the NYSE as FBIN Equal Employment Opportunity: FBIN is an equal employment opportunity employer and does not discriminate against any applicant based on race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic. Reasonable Accommodations: FBIN is committed to working with and providing reasonable accommodation to applicants with disabilities. If you need a reasonable accommodation for any part of the application or interview process, please contact us at [email protected] and let us know the nature of your request along with your contact information. Resumes submitted to this email address will not be responded to. To protect yourself from fraudulent job postings or recruitment scams, please note that FBIN job postings are exclusively hosted on our careers page at www.fbin.com/careers>.
Responsibilities
The VP, PRO Sales will lead the sales organization, manage regional sales directors, and drive growth through strong customer relationships and market penetration. This role involves optimizing channel coverage and accelerating product adoption in professional markets.
Loading...