VP, Venmo Marketing Leader at Synchrony
New York, New York, USA -
Full Time


Start Date

Immediate

Expiry Date

05 Dec, 25

Salary

250000.0

Posted On

06 Sep, 25

Experience

7 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Ged, Color, Digital Marketing, Consideration, Credit, New Hires, Payments, Analytical Skills, Communication Skills

Industry

Marketing/Advertising/Sales

Description

Job Description:

ELIGIBILITY REQUIREMENTS:

  • You must be 18 years or older
  • You must have a high school diploma or equivalent
  • You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
  • You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
  • New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months’ time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months’ time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don’t meet the time in position or performance expectations).
    Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Responsibilities

ROLE SUMMARY/PURPOSE:

The Venmo Marketing Leader will be responsible for innovating unique experiences within the Venmo App as well as driving profitable growth for the partnership. The successful leader will establish a strong and productive partnership with PayPal and Venmo to achieve the Venmo co-brand portfolio goals. The Marketing Leader will develop, execute, and manage the marketing plan from acquiring new accounts through lifecycle, while successfully gaining alignment with PayPal and Venmo.

Essential Responsibilities:

  • Launch the Venmo Co-brand product, serve as Marketing core team leader for the build
  • Provide overall marketing leadership for the Venmo co-brand portfolio
  • Build and maintain a strong, trusting, and productive partnership with PayPal and Venmo
  • Willingness to challenge the status quo and influence PayPal and Venmo to change direction when needed
  • Deliver creative and innovative solutions that fit with Venmo’s brand, while achieving the program’s growth goals
  • Ability to identify, prioritize, and gain alignment around marketing and product strategies
  • Work with Product Owners and UX designers across PayPal, Venmo and Synchrony on solution development and user testing and representing the customer experience
  • Actively participate in product requirements and product validations, and serve as the key connection between our internal and external product development teams and our customers/partners
  • Establish key relationships with the selected network (MC/Visa) and the internal SYF networks team to maximize partnership assets across the co-brand products
  • Effective internal partnership across functions at all levels of the organization
  • Ability to optimize marketing strategies around profitability goals, including understanding of how top-line drivers flow through the P&L
  • Monitor and accurately forecast growth drivers
  • Manage program spend within contractual obligations of the Venmo marketing fund
  • Maintain a strong understanding of competitor products and experiences and find opportunities to continue to enhance customer experience
  • Perform other duties and/or special projects as assigne
Loading...