INTRODUCTION

NACUBO is committed to diversity because it enriches and strengthens how we advance our mission, just as it does for institutions of higher education. We are fully focused on equality and believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin and all the other fascinating characteristics that make us different. Our goal is to be the place where a diverse mix of talented people want to come, to stay and do their best work.
Creativity and cross-team collaboration drive NACUBO’s achievements and contribute to individual success. All staff members are encouraged to think creatively about how they and NACUBO can address mission, member needs, and challenges that will inevitably arise from time to time. They are also encouraged to develop and nurture strong partnerships throughout the association. These partnerships help individuals, teams, and the association accomplish the activities, goals and strategies of the organization and of individual positions.
Imagination, innovation, and curiosity are welcome, and all require some risk taking. NACUBO encourages staff to engage in bold thinking, to put forward new ideas and proposals, and to openly debate the risks – upside and downside – associated with new ideas.
Each member of the NACUBO staff is responsible for creating and sustaining esprit de corps across the organization.
To accomplish all of this, staff will need strong communication and strategic thinking skills. NACUBO is committed to nurturing these skills in all staff members.

POSITION SUMMARY

The Web Platform Manager will oversee the daily operations and ongoing improvement of NACUBO’s digital experience platforms, including our Sitecore-based website, analytics, personalization tools, and web search optimization systems. The role complements the IT Systems and Support Manager by focusing on member-facing digital experiences, content quality, and personalization features. The Web Platform Manager is responsible for ensuring the website is performant, user-friendly, and strategically aligned with organizational goals.
The ideal candidate will possess hands-on expertise in user experience (UX), search engine optimization (SEO), and answer engine optimization (AEO), as well as the ability to collaborate on light technical enhancements in Sitecore XM Cloud and related tools. This includes overseeing vendor development work, managing integrations, troubleshooting common publishing or rendering issues, and contributing to platform architecture decisions in partnership with internal and external technical teams.

EXPERIENCE OPTIMIZATION & SEARCH VISIBILITY

• Improve content discoverability through implementation of structured data, metadata, and AEO/SEO strategies.
• Lead web audits to identify and fix outdated content and broken links.
• Analyze and improve internal search functionality to increase success rates.
• Collaborate with content stakeholders to deliver UX-informed enhancements.

ESSENTIAL FUNCTIONS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

OTHER DUTIES

Please note this position description does not cover, contain or list a fully comprehensive listing of duties or responsibilities that are required of the employee in this role. Duties, responsibilities, and activities may change at any time with or without notice