AT GARDAWORLD, THERE IS A WHOLE CAREER WAITING FOR YOU!

GardaWorld is currently looking for a Product Owner – Digital Products (B2B Websites) to join the Global Marketing Team.
Location: Ville Saint-Laurent (Montreal)

REQUIRED QUALIFICATIONS

• 7 to 10 years of experience in a Product Owner, Digital Project Manager, or similar digital leadership role, preferably in a B2B environment.
• Strong expertise in website management, UX principles, SEO, analytics, and CRO tactics.
• Proven ability to drive website performance improvements through iterative enhancements and data-driven decision-making.
• Hands-on experience with tools such as Jira, Confluence, Google Analytics, HubSpot, or other CRM/Marketing platforms.
• Exceptional cross-functional collaboration and stakeholder management skills.
• Strong project management and prioritization capabilities.
• Analytical mindset with a strong focus on results and continuous improvement.
• Bilingual (French/English) preferred.

SKILLS AND ABILITIES REQUIRED

• Digital Product Strategist: Ability to translate complex business needs into digital product strategies and deliver measurable outcomes.
• Data-Driven Decision Maker: Skilled at leveraging data and KPIs to optimize website performance and user engagement.
• Collaborative Leader: Ability to work seamlessly across internal teams and external agencies to deliver successful projects.
• Adaptability & Innovation: Passion for learning, experimenting, and pushing digital boundaries in a fast-paced environment.

• Lead the evolution and optimization of assigned websites with a focus on lead generation, conversion rate optimization (CRO), and user journey improvement.
• Understand business priorities and translate them into actionable digital roadmaps, backlog items, and feature enhancements.
• Own and manage the product backlog: write clear user stories, prioritize initiatives, and work closely with external web development and design agencies.
• Analyze website performance KPIs (traffic, engagement, leads, conversion rates) and continuously optimize based on data-driven insights.
• Advocate for the needs of multiple user segments (prospects, clients, candidates, partners) to deliver impactful digital experiences.
• Collaborate with the Growth Marketing, Content, RevOps, and Design teams to align website strategies with overall business goals.
• Ensure the websites follow SEO best practices, UX/UI excellence, accessibility standards, and modern web performance requirements.
• Stay informed on industry trends, emerging technologies, and best practices in B2B web marketing, UX, and CRO.
• Coordinate and align internal stakeholders and external partners throughout the website development lifecycle.