WE HELP THE WORLD RUN BETTER

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

WHAT YOU’LL DO

Position title: Marketing & Communication for Innovation Experience
Work Area: Marketing
Location: Walldorf
Expected start date: September 01, 2025
Are you a creative thinker with a passion for storytelling, marketing, and innovation? As a working student in our team, you’ll play a key role in bringing SAP’s most immersive experiences to life—across events, Experience Centers, and digital platforms

IN THIS ROLE, YOU’LL

• Supporting marketing initiatives for events, Experience Centers, and other key physical and digital touchpoints.
• Crafting communication plans that span internal and external channels like newsletters, websites, and social media.
• Creating high-quality assets including copy, photos, and videos to be used across digital and in-person experiences.
• Supporting internal communications and storytelling within the Experience Hub.
• Shaping dedicated employee engagement formats to drive awareness and adoption.
• Driving operational excellence across marketing and communication initiatives.
• Researching new trends in marketing, digital storytelling, and experience design.

You’ll join the Experience Hub, a dynamic, creative team within SAP’s Customer Success board area. We’re responsible for flagship touchpoints like:

• SAP Experience Centers
• SAP AppHaus
• SAP’s Learning Centers
• Executive-level Event