Job Description

Roles & Responsibilities

The Marketing Manager role at ALA Developments is a full-time, on-site position based in Dubai. The Marketing Manager will plan and execute marketing campaigns that promote Havencia and other residential projects, including digital, social media, and offline initiatives. This role involves managing brand positioning, developing marketing collateral, coordinating with sales teams, and analyzing market data to optimize lead generation and conversion. The Marketing Manager will collaborate with external agencies and internal stakeholders, oversee event and launch activities, and ensure consistent messaging across all channels. Day-to-day responsibilities include campaign management, performance reporting, budget tracking, and supporting broader business growth objectives.

Desired Candidate Profile

• Strong skills in marketing strategy, campaign planning, and brand management, preferably within real estate or property development.
• Experience with digital marketing channels, including social media, online advertising, SEO/SEM, and marketing automation tools.
• Ability to create and oversee marketing content and collateral, such as brochures, presentations, website copy, and promotional materials.
• Proficiency in market research, competitor analysis, and reporting on campaign performance and marketing KPIs.
• Excellent communication, presentation, and stakeholder management skills, with the ability to work cross-functionally with sales and leadership teams.
• Strong organizational and project management capabilities, with experience managing timelines, budgets, and external vendors or agencies.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; real estate sector experience is an advantage.
• Comfort working in an on-site, fast-paced environment in Dubai, with a proactive, data-informed, and solutions-focused approach.
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