JOB DESCRIPTION:

• Assisting the Marketing and Public Relations Manager.
• Responsible for Digital and Social Media marketing.
• Ability to deliver creative content (text, image and video)
• Creating and analysing daily, weekly, and monthly reports.
• Writing, reviewing, editing, and updating content for company websites, marketing materials, and similar platforms.
• Responsible for conceptualizing and creating visual content based on requirements.
• Attending events, as required, in order to build relationships with a network of potential guests and to develop possible business opportunities.
• Creating and maintaining online listings across e-commerce platforms.
• Engaging in daily social media campaigns and guest relations.
• Analysing local market trends and our competitors’ activities to identify business leads.
• Aligning digital objectives with business priorities and marketing strategies.
• Running digital campaigns (paid and organic).
• Measuring and reporting performance of all digital marketing campaigns, and assessing them against our company’s goals (ROI and KPIs).
• Creating comprehensive reports with content performance learnings and devising strategies and tactics to increase reach and engagement.
• Conducting audience segmentation and persona targeting.
• Demonstrating a thorough understanding of all facets and services provided within the Restaurant Industry and identifying opportunities for up-selling and promoting when appropriate.
• Developing, implementing, and monitoring creative social media campaigns.
• Managing and updating the restaurant’s content on the website.
• Cooperating with other departments in the organization to create an exceptional guest experience and ensure that a very high level of customer service is constantly maintained.
• Supporting digital engagement programs with rich media content including graphics, photos, and videos; as well as posting activities on platforms such as Facebook, LinkedIn, Instagram, and other interactive social media tools.
• Creating appropriate imagery for social media and web updates.
• Creating engaging and creative social media video and photo content.
• Overseeing pre-production meetings for the onsite, studio, and field-based video shoots.
• Working with outside vendors as necessary to create animations, motion graphics, and video content.
• Upon completion of a project, archives digital files and maintains a library of physical files for reference.
• Supporting the team throughout the production process, which may include finding interview subjects, creating graphics, and presenting them to management.
• Building and maintaining relationships with outside creative agencies and freelance artists.
• Writing scripts and planning video concepts.
• Following brand and logo guidelines outlined by the corporate business requirements.
• Other duties as assigned.

JOB QUALIFICATIONS:

1. Bachelors degree in film, graphic design, web design, visual communications, advertising, multi-media, or related fields is required. Graduate degree or commensurate experience preferred.
2. An understanding of branding, marketing, and consumer behavior and the ability to apply that knowledge to design.
3. Google Analytics Knowledge and videography, video editing, photography, photo editing, and general graphic design skills are a requirement.
4. Expertise and knowledge of user experience and UX practices, ideally within E-commerce and website content.
5. Ability to work and manage tasks in a fast-paced environment.
6. Proficiency in Flash, Fireworks, HTML, and CSS are required. WordPress or other content management systems are preferred.
   Job Type: Full-tim

Please refer the Job description for details