We are hiring Content Strategist with below requirements;

Responsible for defining and creating content strategies aligned with business objectives and user needs, optimising for search engines and social media.

• Content Strategy
• Define and detail a strategy for how the content helps a product or service to deliver on its value proposition.
• Create sensible processes for structuring and refreshing content.

1. Content Creation and Optimization:

• Translate complex information into clear and concise language.
• Develop compelling copy, including headlines, taglines, and body text.
• Maintain consistent tone and style across products.
• Apply SEO best practices to content creation.

1. User Research and Analysis:

• Conduct user research to understand needs, preferences, and behaviours.
• Utilise various research methods, including interviews, surveys, and analytics.

1. Information Architecture:

• Design and organise content for easy navigation and findability.
• Validate information architecture using methods like card sorting and tree testing.

1. Usability and Accessibility:

• Create content that is accessible and inclusive.
• Design and conduct usability tests to evaluate content effectiveness.

1. Content Management:

• Audit, track, and map content to information architecture.
• Ensure consistency and accuracy across all content.

• Content Strategy
• Define and detail a strategy for how the content helps a product or service to deliver on its value proposition.
• Create sensible processes for structuring and refreshing content