Full job description

Role Summary

We are hiring a Marketing Lead at Lndmrk to own pipeline, not just marketing activity. This is a hands-on, numbers-driven role for someone who has already built and scaled marketing in a successful startup and knows how to turn momentum into a predictable, repeatable growth engine. You will be expected to move fast, test aggressively, and deliver results that tie directly to revenue. This is not a brand-only role — it is about building a high-performing growth engine across channels and being accountable for the outcomes.

Key Responsibilities

Growth Strategy & Pipeline Ownership

• Own pipeline generation and marketing-attributed revenue targets end to end.
• Build and execute a high-velocity, experiment-led growth strategy across paid, organic, and outbound channels.
• Rapidly test, iterate, and double down on what works — and cut what does not.

Demand Generation & Acquisition

• Launch and scale performance marketing across paid media, SEO, partnerships, and lifecycle channels.
• Build scalable acquisition channels that reduce CAC over time without sacrificing growth.
• Create high-impact content that drives both demand and credibility in the market.

Positioning & Messaging

• Develop clear, differentiated positioning and messaging that converts across channels and audiences.
• Work closely with the founder and product team to ensure consistent narrative and brand presence.

Sales Alignment & Analytics

• Work closely with sales to optimise funnel conversion and reduce sales cycle length.
• Own marketing analytics, attribution, and ROI tracking end to end.
• Maintain clear visibility on CAC, LTV, and channel performance at all times.

Team & Resource Management

• Build and manage external and internal resources to execute at speed and scale.
• Set the standard for marketing quality and performance across the company.
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Preferred

• Experience in real estate, proptech, or SaaS platforms.
• Experience operating in fast-paced, resource-constrained environments where you have had to do more with less.
• Familiarity with both B2B and B2C growth strategies.

What Success Looks Like

• A predictable, scalable pipeline generation engine is in place within the first 3-6 months.
• Clear CAC, LTV, and channel performance visibility across the business.
• Measurable contribution to revenue growth that leadership can point to.
• Strong, well-aligned relationship between marketing, sales, and product.

Who You Are