Kentford College is seeking a dynamic, results-driven Marketing Officer to join our team. As an accredited institution providing vocational education and training, we offer a range of courses including Commercial Cookery, Hospitality Management, and Business. We are looking for an individual who is passionate about marketing and has a strong desire to contribute to the growth and success of our college.

KEY REQUIREMENTS:

• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
• At least 2 years of experience in a marketing role, preferably within the education sector.
• Strong knowledge of digital marketing, including SEO, social media, and email marketing.
• Excellent communication, writing, and interpersonal skills.
• Ability to work independently, manage multiple tasks, and meet deadlines.
• Proficiency with marketing tools and software (e.g., Google Analytics, Adobe Creative Suite, etc.).
• A passion for the education sector and promoting diverse learning opportunities.

• Develop and execute marketing campaigns to promote Kentford College’s courses and services to local and international students.
• Manage and enhance the college’s digital presence, including website content, social media platforms, and email marketing campaigns.
• Conduct market research to identify new opportunities for student recruitment and engagement.
• Coordinate events and promotional activities, such as open days and seminars, to engage prospective students.
• Collaborate with academic departments to ensure consistent messaging across all marketing materials.
• Develop and maintain relationships with industry partners, education agents, and other stakeholders.
• Monitor, analyze, and report on the effectiveness of marketing campaigns and strategies.