OVERVIEW

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. This role is essential in supporting our marketing initiatives and driving brand awareness through various digital channels. The ideal candidate will have a strong background in e-commerce, digital marketing, and analytics, with a passion for creativity and strategic thinking.

SKILLS

• Proficiency in digital marketing techniques, including SEO, email marketing, and social media advertising.
• Strong research skills to gather insights that inform marketing strategies.
• Experience with e-commerce platforms and product management practices.
• Familiarity with Adobe Creative Suite for graphic design tasks.
• Knowledge of Google Analytics and Google AdWords for performance tracking and optimization.
• Understanding of WordPress for website management and content updates.
• Basic HTML skills for editing web content as needed.
• Excellent analytical skills to interpret data and make informed decisions.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Effective communication skills, both written and verbal, to collaborate with team members across departments. Join us in this exciting opportunity to contribute to our marketing efforts while growing your career in a fast-paced environment!
  Job Types: Full-time, Permanent
  Pay: $37,590.47-$64,633.55 per year

Benefits:

• Casual dress
• Company events
• Company pension
• Dental care
• Disability insurance
• Employee assistance program
• Extended health care
• Life insurance
• On-site parking
• Paid time off
• RRSP match
• Vision care

Ability to commute/relocate:

• Toronto, ON: reliably commute or plan to relocate before starting work (preferred)

Language:

• English (preferred)

Work Location: In perso

• Develop and implement marketing strategies to enhance brand visibility and engagement across multiple platforms.
• Conduct thorough research to identify market trends, customer preferences, and competitive landscape.
• Manage e-commerce initiatives, ensuring optimal product placement and user experience on our website.
• Execute SEO strategies to improve organic search rankings and website traffic.
• Create and manage Facebook advertising campaigns to drive targeted traffic and conversions.
• Collaborate with the sales team to align marketing efforts with sales goals and product management.
• Utilize Adobe Creative Suite to design compelling marketing materials, including graphics for social media, email campaigns, and website content.
• Analyze campaign performance using Google Analytics and Google AdWords to inform future marketing strategies.
• Oversee budgeting for marketing projects, ensuring efficient allocation of resources.
• Develop engaging email marketing campaigns that resonate with our audience.