About the job

Company Description Sharedrobe is a fashion-tech platform dedicated to extending the life of closets and promoting sustainable style across the Middle East. The company offers a two-tiered shopping experience where community members can rent, lend, buy, and sell premium pre-owned fashion items. This circular model helps reduce reliance on fast fashion and encourages more environmentally conscious wardrobe choices. Sharedrobe’s mission is to revolutionize how people shop for fashion by making sustainability accessible, stylish, and community-driven. Team members contribute directly to building a modern, eco-friendly alternative to traditional retail.

Role purpose Help bring Sharedrobe to life through consistent, engaging content and real-world community activations. This is a highly hands-on role with real ownership: you’ll be expected to come up with ideas, create the content, appear on camera when needed, and help us test what actually gets people engaging with Sharedrobe.

Key responsibilities:

• Content creation: Film and create content for Instagram, TikTok and other Sharedrobe channels, including talking about pieces available on the app, styling content, trends, try-ons, educational content and fun/social concepts.
• Be comfortable on camera: Become one of the faces behind Sharedrobe content — showcasing items, explaining features, styling pieces and participating in trends.
• Product photography: Photograph and film items available on Sharedrobe in a clean, attractive and social-first way.
• Trend spotting & execution: Stay on top of fashion and social media trends and quickly turn relevant ones into Sharedrobe content.
• Creative ownership: Own content ideas from concept → filming → execution, rather than waiting for detailed briefs.
• Community & events: Support Sharedrobe events, pop-ups and community activations, including preparation, content capture and on-ground execution.
• Growth experimentation: Test different hooks, formats and concepts and learn what drives views, downloads, listings and transactions.

• Who we're looking forNaturally creative and genuinely interested in fashion and social media.
• Very comfortable filming themselves and speaking on camera.
• Knows what makes TikTok/Reels content feel native rather than overly produced.
• Has a good eye for photography, styling and visual content.
• Proactive — someone who sees an opportunity for content and creates it.
• Comfortable using tools such as CapCut, Canva or similar.
• Organized enough to balance content creation with event/community support.
• Previous professional experience is not required — we care much more about creativity, personality and execution.

**To apply we appreciate a creative CV + your socials to be mentioned. ** key note: being comfortable in front of the camera is a non-negotiable