DESCRIPTION

Hey I’m Kristin, VP of Marketing at Pinpoint.
We’re a high-growth start-up selling software that helps in-house recruitment teams attract, hire, and onboard the right talent. Today, we have a strong foundation in place, with a mature product, rapid growth, strong product-market fit, and happy customers.
We’re hiring a Content Marketing Manager to create compelling, customer-driven content that fuels marketing campaigns and drives demo bookings, product adoption, and brand awareness.
You’ll be the go-to person for content at Pinpoint—writing product-led pieces, telling great customer stories, and making sure our best ideas get seen and shared.

THE FINE PRINT (BUT WAY MORE EXCITING)

• This is a remote role based in the U.K., with occasional in-person meetings, events, and training
• You’ll be our only content marketer—fully owning creation, repurposing, and publishing. This is a high-output role, and we’re looking for someone who thrives on producing meaningful content, fast
• Customer interviewing is a foundational part of this role. You’ll regularly speak with customers to understand their work, then profile their best practices in content
• Speed matters. We expect you to move fast and produce high-quality content efficiently
• At Pinpoint, product-led content means writing that shows how our software solves real customer problems. This often includes screen grabs, feature walkthroughs, templates, or embedded customer stories. It’s actionable, practical, and directly tied to product value—not just high-level thought leadership
• Our values shape how we work. We’re looking for people who embody these values in everything they do

ABOUT PINPOINT

We’re changing the way companies hire, and rewriting the rules of recruitment.
We build talent acquisition software, setting out to fix broken hiring processes that make it so hard for great candidates and great companies to find each other.
We do this by being the only applicant tracking system on the market that’s both fast and easy to use, while being flexible enough to manage complex workflows as companies grow.
We believe attracting the right people and building the strongest teams means being different, not better. It means helping candidates understand what you do and don’t offer—warts and all. And enabling your whole team to be part of the hiring process.
If you’re looking for somewhere you can learn quickly, make a meaningful impact in a fast-paced business, and grow your career, you’re in the right place.
We’ll enable you to do your best work with the tools you need, support from the rest of the team, and an expectation that you’ll challenge that status quo—helping us continually improve what we do

WHAT DOES SUCCESS LOOK LIKE IN THIS ROLE?

• First 30 days: Complete onboarding, publish your first few content pieces, start obsessing over our target audience, and join customer interviews
• First 60 days: Your content shows clear improvement in industry knowledge and alignment with our voice. You’re repurposing everything you’ve published in multiple ways to support marketing campaigns
• First 90 days: You can independently produce content with minimal edits and lead customer interviews
• First 6 months: Your content has poured fuel on our demand gen fire. Under your watch, we’re producing more content, of higher quality, and repurposing it more. You’ve learned our audience so well, you can anticipate their reactions and produce better content