JOB DESCRIPTION

We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
The BD Medication Management Solutions business combines proven technology with actionable intelligence to prevent medication errors, improve clinician productivity, increase predictability of medication availability, and improve organizational financial performance. At almost every point in the acute or non-acute medication use or management process, safety, efficiency, and costs can be favorably impacted with BD Pyxis™, BD Parata™, BD Alaris™, BD Rowa™ Dose, BD Pyxis™ MedBank, BD Pyxis™ PharmacyKeeper™ and BD HealthSight™ solutions.
The Product Manager will be responsible for Canadian Retail Pharmacy and Long Term Care solutions within the Medication Management Solutions business. The ideal candidate will work closely with the Canadian regional Marketing team, Clinical Sales Consultants, Professional Services, Health IT and Sales team on strategic execution to accelerate growth within the Pharmacy Automation platforms, with focus on blister and vial medication packaging technologies. The role will report to the marketing leader for the BD Medication Management Solutions business, and, in this respect, will play a role in the planning and execution of the strategy for the Pharmacy Automation platform in the non-acute space. Specifically, the role is accountable for the product positioning, customer segmentation and development of annual strategic marketing plans. Elements will include the planning and alignment of execution strategies to accelerate sales and expand BD’s footprint within retail pharmacies and long term care facilities in the non-acute care space.

SUMMARY

The Product Manager is accountable for the achievement of key marketing functional goals at a product line level; influences the development and drives the execution of functional or product line plans. Responsibility includes decisions or recommendations that impact sales and/or expense budget performance, including potential management of a formal marketing expense budget, driving top line sales performance. Influences within work area/ department/ function; provides significant input into product line-related business decisions and resource planning; plays critical role in key projects/ initiatives, often leading project/ initiative teams, including marketing core team member on product development core teams. Demonstrates marketing expertise through specific and advanced set of skills and knowledge, e.g., branding, product development, forecasting.

SKILLS AND COMPETENCIES

• Fluent in English (read, write, speak) required. Bilingual French is a strong asset.
• Strong financial and business acumen.
• Collaborative team player with excellent communication, critical thinking, and interpersonal skills
• Proven ability to influence cross-functional teams without formal authority.
• Demonstrated leadership, creativity and vision.
• Ability to interact effectively with all management levels
• Highly organized, with the ability to juggle multiple projects and prioritize under tight deadlines.
• Experience in identifying Market Opportunities, Market Segmentation, Targeted Marketing, Competitive Analysis, Pricing Strategy and Go to Market models and strategies.

QUALIFICATIONS AND EXPERIENCE

• Bachelor’s Degree required; MBA is an asset.
• Minimum of 2-5 years of business experience in the medical device industry. Experience may include marketing, sales, sales training, business development.
• Experience with omnichannel brand strategies and product/campaign launches.
• Experience with pharmacy automation/Pharmacist Training in a retail environment preferred.
• Proficient with MS Office tools (Word, PowerPoint, Outlook, Excel, etc.)
  At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
  For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

• Manages all aspects of product marketing plans for assigned product portfolios to ensure the achievement of financial/budget expectations and product line strategies, including market sensing and marketing/portfolio mix.
• Manages drivers of demand for assigned product line(s) such as pricing strategy, channel strategy, contracting, and product mix.
• Financial planning/forecasting, demand planning, and RFP/Contract management.
• Work with the global platform marketing team on supply chain, product lifecycle management, and product readiness.
• Lead development of selling tools to support execution of portfolio
• Collaborate and align with the world-wide business on platform strategies.
• Contribute to the development of the Annual Strategic Review process for the platform.
• Act as the subject matter expert with respect to competitive activities, initiatives, and partnerships to ensure proactive market awareness and action.
• Sales support as required to meet customer needs.
• Organization and execution of National Conferences and Events.
• 20% travel within Canada and the US.