About the job

Morgan McKinley Northern Home Counties are proud to be representing a growing and purpose-driven business within Northamptonshire to recruit a Marketing Executive to join their expanding Sales & Marketing team.

This is an excellent opportunity for a hands-on and creative marketing professional who enjoys turning ideas into action. Working closely with the Head of Sales & Marketing, you will play a key role in delivering campaigns, managing digital activity, creating engaging content and supporting lead generation across the business.This is not a Marketing Manager role. We are looking for a strong, proactive “doer” who is confident taking a vision or brief and bringing it to life through high-quality marketing activity across digital, social, web, email and offline channels.

• Key Responsibilities:Plan, coordinate and deliver marketing campaigns across digital, social, email and offline channels
• Create engaging marketing content, including copy, imagery, video and promotional materials
• Manage and update website content, landing pages and digital campaigns
• Create and maintain marketing artwork and collateral for both digital and print
• Manage and support the company’s social media activity
• Create and schedule email campaigns and marketing communications
• Support lead generation activity and monitor inbound leads
• Work closely with the Sales team to ensure marketing-generated leads are followed up and progressed
• Track campaign performance, lead sources and marketing effectiveness
• Maintain accurate marketing and lead data within CRM systems
• Attend exhibitions, events and demonstrations to support marketing and lead generation activity
• Conduct competitor and market research to support campaign development
• Provide ideas and recommendations to improve marketing performance and lead quality
• Work collaboratively with internal teams to ensure marketing activity supports wider business objectives

• Candidate Requirements:Previous experience within a Marketing Executive or similar hands-on marketing role
• Experience delivering campaigns across digital, email, social and offline channels
• Strong content creation and copywriting skills
• Experience managing and updating websites and digital content
• Ability to create marketing artwork and promotional materials
• Experience with social media management and campaign delivery
• Strong organisational skills with the ability to manage multiple projects and deadlines
• Commercially minded, with an understanding of lead generation and marketing performance
• Confident using CRM systems and marketing tools
• Creative, proactive and comfortable working independently
• Strong communication skills and attention to detail
• A relevant marketing qualification or degree would be advantageous, although practical experience will be equally valued
• Full UK driving licence and access to a car would be beneficial due to occasional events and travel requirements