Job Description

Roles & Responsibilities

Social Media Specialist & Content Creator (Arab Female Influencer)

Job Summary

Royal Rose Cosmetics LLC is seeking a dynamic and influential Arab female Social Media Specialist and Content Creator with an established social media presence and thousands of followers across platforms such as Instagram, TikTok, Snapchat, and YouTube.

The ideal candidate will be responsible for managing and growing the company's social media channels while also acting as the face of the brand, creating engaging content, collaborating with the marketing team, and leveraging her personal audience to increase brand awareness, customer engagement, and sales.

Key Requirements

• Arab female currently based in the UAE.
• Must have a strong social media presence with thousands of active followers on Instagram, TikTok, Snapchat, and/or YouTube.
• Proven experience as an influencer, content creator, or social media specialist.
• Comfortable appearing in videos, live sessions, and promotional campaigns.
• Experience in the beauty, cosmetics, or fashion industry is highly preferred.
• Excellent Arabic and English communication skills.
• Strong understanding of social media trends, algorithms, and audience engagement.
• Immediate joining is preferred.

Key Responsibilities

• Develop and implement social media strategies aligned with the company's marketing and business objectives.
• Create, film, edit, schedule, publish, and manage content across Instagram, Facebook, Snapchat, TikTok, and YouTube.
• Act as a brand ambassador and represent Royal Rose Cosmetics in videos, campaigns, and live sessions.
• Utilize personal social media channels and audience to increase brand awareness and engagement.
• Create engaging beauty, makeup, and lifestyle content that resonates with the target audience.
• Write engaging captions and coordinate with the design and marketing teams to produce high-quality content.
• Manage the social media content calendar and ensure consistent posting.
• Monitor and respond to comments, messages, and customer inquiries professionally.
• Plan and execute social media campaigns to increase audience reach, website traffic, and sales.
• Identify trends and create viral and high-performing content.
• Analyze social media performance and prepare reports with actionable insights.
• Manage and optimize paid social media campaigns.
• Collaborate with the marketing, e-commerce, and creative teams to support product launches and promotions.
• Build relationships with influencers, content creators, and brand partners.
• Ensure all content aligns with the company's brand identity and communication guidelines.

Key Performance Indicators (KPIs)

• Growth in followers and audience reach.
• Engagement rate (likes, comments, shares, saves, and video views).
• Sales and conversions generated through social media campaigns.
• Website traffic generated from social media platforms.
• Return on investment (ROI) from paid advertisements.
• Content publishing consistency.
• Community engagement and response time.
• Overall improvement in brand awareness.

Desired Candidate Profile

• Female candidate.
• Fluent in Arabic and English (spoken and written).
• Preferred Skills
  • Existing influencer network and collaboration experience.
  • Ability to create viral content and identify social media trends.
  • Photography, videography, and video editing skills.
  • Experience with influencer marketing and partnership campaigns.
  • Knowledge of beauty and cosmetics products.
  • Confidence in front of the camera and strong presentation skills.
• Immediate joiners are preferred.
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