This is not a conventional design-management role. We are not looking for someone whose job is simply to manage designers, approve artwork or produce attractive layouts.

We want someone who feels personally responsible for every visual and experiential touchpoint of the brand — the quality, accuracy, impression, energy and communication of everything a customer, partner or employee sees and interacts with.

You will help define what Pleneo should feel like as a brand, then make sure that feeling carries consistently across everything we do.

What you will own

You will lead creative direction across the entire customer and brand experience, including:

• Brand identity and visual direction
• Advertising and campaigns
• Creative concepts and brand storytelling
• Product launches
• Brand activations
• Trade shows, events and experiential concepts
• Guerilla marketing, stunts and unconventional promotional ideas
• Packaging and unboxing experience
• Product documentation and installation materials
• Brochures, presentations and sales collateral
• Digital advertising and social creative
• Website creative direction
• Email communications and even the smaller details such as signatures, templates and internal brand standards
• Photography, video and content direction
• Physical spaces, exhibitions and environments
• Software UX/UI creative direction, working alongside product and engineering teams to ensure our software is both intuitive and unmistakably Pleneo
• Overall design quality and consistency across the company

If someone interacts with Pleneo, we want you thinking about what that interaction should feel like.

More than design

We are looking for someone who thinks beyond Illustrator, Figma and individual pieces of artwork.

You should be asking questions such as:

• How could this campaign be more memorable?
• Why would anyone stop and look at this?
• How should somebody feel when they open our packaging?
• What should Pleneo do around a major trade show that nobody else is doing?
• Does this document actually communicate clearly, or does it merely look attractive?
• Is this software experience intuitive and on-brand?
• Does this event feel like Pleneo?
• Is this piece of work genuinely finished, or just finished enough to send for review?

You will be expected to develop ideas yourself, challenge conventional approaches and continually raise the creative standard of the company.