Your tasks

Leafmaker and quality

• Regular reviews of publications according to a fixed, prioritized cycle, focusing on core titles and titles requiring urgent attention.
• Evaluation and further development of topic selection, issue dramaturgy, categorization, visual language, title design and reader guidance based on data analysis
• Development and implementation of quality standards and best practices across the portfolio

Target group and positioning

• Sharpening the positioning, brand essence and target group approach of the individual titles
• Initiation and evaluation of readership research, e.g. reader surveys, copy tests and reader advisory boards
• You compare the target audience and the actual readership and derive concrete optimization measures from this.

Control and implementation

• Agreement on binding development goals and measures with the editors-in-chief on behalf of the Head of Magazine Brands
• Consistent monitoring of implementation and reporting of progress, results and action items to the Head of Magazine Brands
• Identification and utilization of synergies in the portfolio

Market and Performance

• Ongoing analysis of single sales, subscription and other performance data
• Linking the figures with content-related and design findings, resulting in concrete recommendations for action for each title and for the portfolio.

Processes and tools

• Further development of editorial workflows as well as selection and introduction of suitable tools, for example for magazine planning, topic management and AI-supported applications.

Your profile

• Extensive experience as a magazine editor (m/f/d), ideally in a leading editorial role or in magazine development
• You combine journalistic flair with product thinking and a clear view of numbers.
• A keen eye for content, dramaturgy, design and reader needs, and the ability to precisely define quality.
• Proven experience with relaunches, product development or new magazine launches
• Understanding the interplay between editorial work, production, and distribution
• Safe handling of market, sales and reader data and the ability to derive actionable measures from it.
• Experience in supporting change processes in editorial departments
• Affinity for digital tools and AI applications in editorial organization
• Experience in the special-interest segment
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