ABOUT PLEXCON CONSTRUCTION INC.

Plexcon Construction Inc. is a fast-growing construction company at the forefront of Toronto’s housing evolution. With a rich 15-year history in building luxury custom homes, our focus has shifted to maximizing urban density and value. We specialize in converting single-family homes into modern duplexes, triplexes, and fourplexes, as well as transforming underutilized garages into stylish laneway suites and garden homes across the Greater Toronto Area. We are a dynamic team dedicated to quality craftsmanship and innovative building solutions.

REQUIREMENTS & QUALIFICATIONS

• Demonstrated success in managing and growing brand social media platforms.
• Excellent communication skills and the ability to work both independently and as part of a team.
• Experience in videography, photography and/or graphic design with a portfolio showcasing your work.
• Valid G license and ability to drive to our construction sites throughout downtown Toronto

THE ROLE

We are seeking a creative and analytical Marketing Coordinator to join our growing team. Reporting directly to the Brand Director, you will play a crucial role in executing our marketing strategy, creating compelling content, and expanding our reach within key demographics. This is a hands-on role perfect for a self-starter who is passionate about digital marketing, content creation, and real estate development.

KEY RESPONSIBILITIES

• Assist on conducting research on industry trends, competitor activity, and target demographics to help shape and refine marketing strategies.
• Develop and execute search engine optimization (SEO) strategies, including writing engaging blog articles and collaborating with external publication companies for backlinking campaigns.
• Spearhead growth marketing initiatives targeting our Mandarin and Cantonese-speaking clientele, creating culturally relevant campaigns and content.
• Manage day-to-day social media engagement, responding to follower comments and direct messages in a timely and professional manner to foster community growth.
• Assist in the creation of compelling content for our social media channels (Instagram, Tiktok, Linkedin, Rednote, Wechate and Youtube) with our team on active construction sites.