ABOUT THE SCHOOL – (BRIGHTON COLLEGE (SINGAPORE)

Brighton College (Singapore) is an exciting place to work, and it is our staff who make our community a vibrant and stimulating environment.
The academic success of the Brighton College Family of Schools is due to excellent, innovative and well-planned teaching. Above all, therefore, we are looking for individuals who foster a passion for learning and who demonstrate an ability and genuine desire to develop pupils and staff to their fullest potential.
The school now has an exciting opportunity for an experienced Head of Admissions and Marketing to join our fantastic team.

QUALIFICATIONS, SKILLS AND KNOWLEDGE:

• Degree level qualification in marketing, communication or related field with demonstrated success in a multi-national environment in Singapore.
• 8–10+ years of progressive experience in admissions (Sales) and/or marketing—ideally in international education or premium service industries.
• Deep experience in brand development, digital marketing and customer journey mapping.
• Proven track record of leading admissions strategies that drive enrolment growth and improve conversion rates.
• Demonstrated experience in data-led decision-making, including use of CRM systems and pipeline forecasting tools.
• Knowledge of Singapore’s international school landscape is a significant plus.
• Adept at managing events (open houses, taster days, international school fairs), agent relationships and parent onboarding.
• Skilled in digital marketing, social media strategy, brand positioning and reputation management.

ABOUT THE ROLE

Cognita, in partnership with Brighton College, is seeking an experienced, strategic and visionary Head of Admissions and Marketing to lead the continued growth and reputation of Brighton College (Singapore) as one of the region’s most sought-after British international schools.
This is a pivotal opportunity for a high-performing leader to shape and deliver an ambitious marketing and admissions strategy that supports the school’s enrolment goals and brand positioning. The successful candidate will bring a strong track record of leading integrated marketing and admissions functions—ideally within a premium education or service sector—combined with exceptional communication skills and commercial acumen.
We are looking to appoint a dynamic leader with a deep understanding of brand development, customer engagement and market trends. The ideal candidate will demonstrate a strong alignment with the Brighton College values and possess the creativity and influence to drive campaigns that resonate with both local and international families. A collaborative spirit and an ability to work closely with academic and operational leaders is essential.
The Head of Admissions and Marketing will be responsible for the strategic alignment of marketing and admissions activities with whole-school priorities, ensuring messaging consistency across all platforms and channels. This role will also maintain close collaboration with Brighton College UK to uphold brand integrity and will play a key role in engaging the wider school community, including staff and families.
Reporting to the Operations Director and working closely with the Head of School, the successful candidate will lead a high-performing team, own the delivery of enrolment targets and contribute to the broader school strategy and growth agenda. This role offers a rare opportunity for a marketing and admissions leader to make a lasting impact within a successful and values-driven school.