Digital Campaign Success Manager

at  Marketopia

Marketopia is a global premier marketing agency for the tech industry. Our company helps organizations stand out and stay ahead of the curve by optimizing their brand and recognition through lead generation, CRM campaigns, web design, and much more! Our clients consist of numerous MSPs and Technology vendors across the US and the EMEA regions.
We put team first and always look for ways to collaborate and learn from each other. We offer a fast, fun, collaborative environment, a Florida-casual dress code, and First Friday celebrations that include live music, great eats, and lots of laughs.
We even have a company mascot — Duke, the world’s greatest golden Labrador, and an office regular.
We are looking for a Digital Campaign Manager to join our growing marketing team! This individual will have experience in all digital marketing areas, with a high focus on SEO, PPC, and Strategy.
The ideal candidate should be organized, detail-oriented, and able to multitask. You should be able to work in a team-oriented, professional environment but also be able to work autonomously. Candidates should be deadline-driven and creative thinkers. Relevant coursework or previous work experience is required.

EDUCATION AND EXPERIENCE

• A bachelor’s degree in marketing, Business Management or similar
• 3+ years of successful digital marketing experience
• Basic understanding of all digital marketing specialties – SEO, Email, Social Media, SEM, Paid Social
• Capable of handling multiple client accounts simultaneously while working in a high-pressure environment
• Ability to build rapport with clients
• Aptitude to generating excitement in prospects to encourage them to invest in their own success.

• Manage up to up to 15 digital marketing accounts.
• Ability to effectively contribute to the building and execution of pay-per-click (PPC) and paid social media campaigns.
• Responsible for client monthly marketing update.
• Ability to manage the digital ad spend within Google Ads, LinkedIn Campaign Manager, and Meta (Facebook).
• Ability to effectively contribute to the building and execution of emails in HubSpot, and High Level.
• Ability to effectively contribute to the creation and execution of social media campaigns for Marketopia and its clients
• Ability to create custom SEO reports for clients
• Ability to create custom sitemaps for website builds
• Prepare and present monthly digital marketing recommendations to the client.
• Partner with Data Specialists on launch of email marketing lists and campaigns.
• Ensure client satisfaction with regard to areas of opportunities or client needs
• Conduct client facing meetings in-person or over video conference.
• Partner with the Client Success Coach in creating Annual Strategic Marketing Plans
• Ongoing training to increase knowledge in marketing
• Attend events to develop professional knowledge.
• Develop marketing campaign proposals for current
• Explain financial information and implications of paid media campaigns to customers.
• Gather customer or product information to determine customer needs.
• Recommend digital products or services to customers.
• Other duties as assigned