Director of Growth Marketing (m/f/d)

at  Phiture

Hi, we’re Phiture — the mobile growth consultancy working with the teams behind leading apps like Adobe, Headspace, and LEGO® . We’re on a mission to become the #1 company in our industry, and we need great people to make it happen.

• Provide Leadership and Vision: Lead a team of 6 Growth Leads and a 40-member (and growing) growth marketing department, setting long-term goals and ensuring strategic alignment across all initiatives. Work closely with Growth Leads and other senior team members to position the department as an industry leader in innovative growth marketing solutions, driving client success.
• Guide and Oversee Growth Marketing Strategies: Work with Growth Leads to shape high-impact strategies for client engagements, ensuring they align with both client objectives and company goals. Maintain accountability for the overall success of departmental strategies and performance.
• Own Client Performance and Satisfaction: Hold ultimate responsibility for client satisfaction (NPS) and achieving key performance metrics (Client North Stars), ensuring that growth marketing services consistently exceed client expectations.
• Mentor and Develop Growth Leads: Coach and develop Growth Leads, fostering a culture of continuous learning, collaboration, and goal alignment. Empower them to become thought leaders and problem solvers who drive their teams forward.
• Ensure Consistent Service Delivery: Ensure that Phiture’s growth pods operate efficiently and deliver consistent, high-quality growth marketing services across all clients.
• Collaborate on Cross-Department Initiatives: Partner with departments such as business development, product, and analytics to foster innovation and drive the creation of holistic client solutions and new marketing service offerings.
• Lead Innovation in Marketing Services: Spearhead the exploration and integration of new technologies, including automation, AI-driven marketing, and cutting-edge tools, to continuously improve and expand service offerings and improve client outcomes.
• Client Engagement and High-Level Check-Ins: Regularly engage with key clients at a strategic level to ensure alignment on growth marketing initiatives and the achievement of North Star metrics. Act as the senior point of contact for escalations and high-impact decisions.
• Support Business Development Efforts: Collaborate with the business development team on key client pitches and proposals, contributing strategic insights and showcasing the value of Phiture’s growth marketing services.
• Oversee Training and Knowledge Sharing: Implement ongoing training programs to ensure the growth marketing team is equipped with the latest tools, best practices, and cutting-edge approaches, fostering high levels of technical expertise and adaptability within the department.
• Steer Change Management: Steer the growth marketing department through Phiture’s ongoing organizational changes. Develop strategies to ensure smooth transitions, maintain team morale, and align with evolving company goals. Foster adaptability while continuing to deliver high-quality client outcomes.