Marketing Automation Associate

at  SAP

WE HELP THE WORLD RUN BETTER

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

We are currently seeking to appoint a Regional Marketing Automation Associate to work in tandem with the Marketing Operations and Technology teams to produce high quality, innovative campaigns.
This person will be the central contact into Marketing Operations, partnering to execute and optimize business process while playing an essential role in our fast-growing and dynamic team. The Marketing Automation Specialist will help to support online acquisition growth plans, while being a key player in development, testing and leading automation initiatives while also training marketers to execute campaigns.

Responsibilities:

• Work closely with Marketing Leadership to understand goals, align on business processes, and execute high-quality campaigns to the region
• Manage and prioritize incoming tickets and project requests into Wrike
• Own all connections to Marketo for the marketing tech-stack from evaluation and strategy to implementation (expert level knowledge on SalesForce, ON24, LeanData)
• Database Management & Data Governance to define database structure and logic, list import standardization, data cleansing, and categorization and segmentation of contacts