Marketing Director

at  Carnival UK

JOB DESCRIPTION

Join us in shaping the future of the Iconic Cunard fleet, in this pivotal marketing role within the Cunard team.. At Carnival UK, we believe in the power of diversity to drive success, valuing a blend of backgrounds, experiences, and skills. If you’re an experienced marketing professional with a strategic mindset and a track record of overseeing a multi channel and multi-market marketing initiatives, let’s talk. We’re not just looking for qualifications on paper; we’re searching for someone who can bring fresh ideas and a new perspective to our team.

ABOUT US

Holidays are one of life’s greatest pleasures. Having the chance to relax, escape and explore is a magical thing. And there is no better holiday than a cruise.
No one knows cruising like Carnival UK, where talented people from across the globe come together to create unforgettable holiday happiness. As part of the world’s largest holiday travel and leisure company, we take enormous pride in bringing to life two of the most iconic brands from Britain’s rich seafaring heritage, P&O Cruises and Cunard. Collectively they have been delivering unbridled joy, boundless adventure and lifelong memories to millions of people for over 350 years. And in a multi-million pound global holiday market, where cruising has barely scratched the surface, we have the opportunity to do that for many, many more people.
Our diverse yet tight knit teams share high standards, heartfelt values and passion for our purpose. Our Culture Essentials describe the expectations we have for ourselves and of each other, in building a culture that supports safe, sustainable, compliant operations and celebrates diversity, equity and inclusion.
It’s through the successful delivery of these extraordinary travel experiences for our target markets and our distinctive culture, that we hope to become Travel’s Employer of Choice.

Key accountabilities include:

• Development & implementation of the the Cunard marketing communications strategy to meet brand and commercial objectives,with a strong focus on driving active awareness consideration and conversion, as well as enhancing guest experience and loyalty, and growing our marketable database, both through direct and trade channels.
• Championing global ways of working including the development and sharing of best practice with our international colleagues.
• Stong stakeholder management across multiple teams, levels and markets including the effective development of a 20+ strong marketing communications team, to foster positive working relationships with internal stakeholders and external agencies, maintaining a culture of engagement, motivation, and collaboration

As a Marketing Director, you’ll play a pivotal role in steering the marketing direction of the Iconic Cunard brand, ensuring we continue to set the benchmark for luxury ocean travel. Your direction will not only influence our marketing strategy, but also inspire a team of marketing professionals to excel in their roles.

Key accountabilities include:

• Development & implementation of the the Cunard marketing communications strategy to meet brand and commercial objectives,with a strong focus on driving active awareness consideration and conversion, as well as enhancing guest experience and loyalty, and growing our marketable database, both through direct and trade channels.
• Championing global ways of working including the development and sharing of best practice with our international colleagues.
• Stong stakeholder management across multiple teams, levels and markets including the effective development of a 20+ strong marketing communications team, to foster positive working relationships with internal stakeholders and external agencies, maintaining a culture of engagement, motivation, and collaboration.