Marketing Director

at  Fiserv Inc

CALLING ALL INNOVATORS – FIND YOUR FUTURE AT FISERV.

We’re Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day – quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we’re involved. If you want to make an impact on a global scale, come make a difference at Fiserv.

WHAT YOU SHOULD KNOW ABOUT US:

Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune® magazine’s “World’s Most Admired Companies™” 9 of the last 10 years, one of Fast Company’s Most Innovative Companies, and a top scorer on Bloomberg’s Gender-Equality Index, we are committed to innovation and excellence.

• Create and advance the development and implementation of direct channel marketing campaigns through customized strategies focused on lead generation via paid ads
• Develop and maintain a marketing strategy for social media to increase online engagement and generate sales/leads
• Monitor marketing budget, with specific attention to the effectiveness and impact of current marketing campaigns and strategies
• Monitor marketing metrics for all campaigns; compile analytics and insights
• Identify new strategies, methods and tactics to execute marketing goals
• Communicate and negotiate with ad agencies, marketing staff, and product marketers
• Address problems and troubleshoot campaigns
• Analyze customer feedback and campaign performance