Marketing manager - hospitality sector (digital focus)

at  Gourmet Food Parlour

Gourmet Food parlour has a new and exciting opportunity for a Marketing Manager to join our vibrant and growing restaurant and catering division, where we celebrate the essence of fresh, local produce in our smart yet casual dining environments. With a focus on family-friendly experiences and a commitment to excellence, we cater not only to diners seeking quality meals but also to corporate clients, events, and sports nutrition enthusiasts. As a key player in the hospitality industry, we’re seeking a Marketing Manager with to lead our marketing efforts, particularly in the digital sphere.
Role Overview: As the Marketing Manager, you will spearhead our marketing strategies across our restaurant chain and catering division. You’ll lead a small team in developing and executing innovative digital campaigns to drive brand awareness, engagement, and revenue growth. This role offers the opportunity to showcase your creativity, strategic thinking, and leadership skills in a dynamic and fast-paced environment.

REQUIREMENTS:

• 3+ years of experience in digital marketing, preferably in the hospitality or food industry.
• Proven track record in developing and executing successful digital marketing campaigns with measurable results.
• Strong proficiency in digital marketing tools and platforms, including social media management, email marketing, CMS platforms, and analytics tools.
• Excellent communication skills with the ability to create compelling content for diverse audiences.
• Strategic thinker with a data-driven approach to decision-making.
• Leadership experience, with a demonstrated ability to inspire and develop a high-performing team.
• Creative mindset with a passion for innovation and continuous learning.
• Ability to thrive in a fast-paced, dynamic environment, handling multiple projects simultaneously.
• Knowledge of local market trends and consumer preferences in the restaurant and catering industry is an advantage.
• A driving license is essential.
• Experience in the hospitality sector is essential.

• Develop and implement comprehensive digital marketing strategies to promote our restaurant chain and catering services, targeting both B2C and B2B audiences.
• Manage all digital marketing channels, including social media, email marketing, website management, SEO/SEM, and online advertising.
• Create engaging and relevant content across digital platforms, ensuring it aligns with our brand identity and values.
• Monitor and analyse digital marketing performance metrics, offering insights and optimization strategies.
• Lead tailored marketing campaigns for various target segments, including families, corporate clients, event organizers, and sports enthusiasts.
• Collaborate with internal teams such as culinary, operations, and sales to seamlessly integrate marketing efforts with broader business objectives.
• Stay ahead of industry trends and best practices, constantly seeking opportunities for innovation and improvement.
• Manage relationships with external partners, including digital agencies, vendors, and influencers, to maximize campaign effectiveness and ROI.
• Lead, mentor, and motivate a small team of marketing professionals, fostering a culture of creativity, collaboration, and excellence.