Marketing Manager

at  Trixstar LIVE

JOB TITLE: MARKETING MANAGER

Location: Our head office is located in Edmonton, Alberta. Ideally, this role would be based in Edmonton, although it is not required. This is a hybrid role that will work a combination of in-office, remote, and on our event sites throughout the year, as required.
Employment Type: Permanent, Full-Time Salaried
Travel Required: The successful candidate must be willing to travel across North America for up to 20 days of the year during event weekends.
Hours: While our standard work week is 40 hours per week, the successful candidate must be comfortable with extended working hours during various parts of the year.

QUALIFICATIONS

• Bachelor’s degree or equivalent in Marketing, Business, or a related field is an asset, but not required.
• Proven experience in Event and Artist Marketing Management, with a minimum of 5 years in a similar role.
• Flexible schedule, with the ability to work some early mornings, evenings or weekends to meet deadlines.
• Strong strategic thinking and problem-solving skills.
• Proficiency in marketing analytics and reporting tools.
• Excellent written and verbal communication skills with high attention to detail.
• Ability to manage multiple projects and teams simultaneously.
• Creative mindset with a keen eye for design and branding.
• Strong understanding of current marketing trends and best practices.
• Experience with any of the following would be considered an asset is this role but is not required: Photoshop, Illustrator, InDesign, Canva, Google Docs, Google Sheets, Basecamp, Wordpress, Web Flow, Sprout Social, Audience Republic, Meta, X, Snapchat, LinkedIn, Tik Tok, etc.
• Ensure a positive work environment for the management and event teams.
• This role requires travel flexibility across North America for events and various meetings.

REQUIRED SKILLS

• Excellent organizational skills
• Ability to be creative and think outside the box
• Ability to be resourceful when solving problems
• Strong communication skills, both written and verbal
• High level of professionalism
• Ability to work independently and in a team environment
• Excellent attention to detail
• Willingness to give and receive feedback
• Strong ability to learn new technology and systems

WHY JOIN TRIXSTAR?

Trixstar and the Great Outdoors Comedy Festival is all about bringing laughter and joy to people’s lives! In addition to joining a dedicated team that celebrates humour and creativity, we also offer a comprehensive compensation package:

• Competitive salary commensurate with experience
• Quarterly bonus potential
• 7 weeks (35 days) of paid vacation time per year (note that vacation time cannot be used throughout the months of July, August and September)
• 5 days of Paid Time Off ( PTO ) per year
• Health Spending Account
• Company Phone Plan

The Great Outdoors Comedy Festival is all about bringing laughter and joy to people’s lives. We are looking for someone who can laugh with them (and us) and spread that joy even further! If this sounds like the perfect role for you, please apply directly on our careers page on or before October 6, 2024: Marketing Manager (risepeople.com

THE ROLE

Reporting to our Visionary/Marketing Director, the primary role of the Marketing Manager position is to create and implement effective marketing strategies and tactics that align with the overall vision of Trixstar and the Great Outdoors Comedy Festival.
Once these strategies have been established, this role will be responsible for overseeing and executing on the specific marketing tactics that will enable us to accomplish our strategic direction and maximize ticket sales across a wide range of channels. This will include local media buys, artist marketing, digital marketing, content & communications as well as overseeing and allocating marketing budgets and spends.
The Marketing Manager will play a central role in driving brand awareness, engaging our audience, and, ultimately, selling tickets to our events. This role requires a creative and strategic thinker with a strong track record in event marketing and a deep understanding of all marketing channels.

KEY RESPONSIBILITIES

The key responsibilities of the Marketing Manager/Lead include, but are not limited to: