Marketing Operations Support

at  Sanlam

Who are we?
Sanlam Fintech is a newly established digital first business within the Sanlam Group on a mission to democratise financial advice and solutions for everyone across the African continent. We exist to pioneer inclusive financial confidence helping people build strong foundations to bridge the gap in generational wealth. Our culture is that of agility and constant deployment, we believe in learning fast, learning cheap and learning forward. Our aim is to provide a work environment where knowledge workers can accelerate the development of their ideas and bring innovation to market, at the same time provide compelling career and development proposition that will enable them to realise their dreams.
Position Overview
In support of the Marketing Operations Lead, you’ll help transform and accelerate Sanlam’s MarTech stack, harnessing data for insights, and driving operational excellence. This is your chance to make a significant impact on Sanlam’s digital marketing maturity. By wielding the power of MarTech, you’ll understand how to automate workflows, streamline processes, and empower marketers to focus on what matters most: crafting compelling customer experiences.

Qualification and Experience

• Minimum of bachelor’s degree in digital marketing or equivalent
• 5+ years of experience in a similar role within marketing or technology.
• Knowledge of MarTech tools and a previous track record in leveraging MarTech tools in a large organisation. Marketing automation tool delivery is a minimum requirement.
• Demonstrable experience in contributing to cross-functional teams and collaborating with technology and data departments.
• Relevant experience within the Financial Services and Insurance Industry will be an advantage.

KNOWLEDGE AND SKILLS

Support business strategies digitally
Digital strategic planning and execution
Improve efficiencies via digital and other operations tools
Industry trends and market changes
Strategic leadership and engagement

WHAT WILL YOU DO?

The Marketing Operations Support role will have the following key responsibilities:

• MarTech Solutions & Integration: Support the setup, deployment, and maintenance of marketing technology platforms and tools, with change management where necessary. Work with the technical and data teams to ensure smooth integration with existing systems.
• Data Support: Maintain an understanding of data collection sources and processes and ensure data is kept safe and current, to ensure the accuracy and reliability of marketing campaigns that rely on it.
• Marketing Automation: Assist in managing marketing automation tools to streamline and enhance marketing efforts across various channels.
• Process Improvement & Efficiency: Contribute to the evaluation and improvement of operational processes. Suggest and assist in implementing automation solutions where possible.
• Project management: Ability to prioritise tasks, manage projects, and work with cross-functional teams to meet deadlines.
• Budget Assistance: Help with budgeting and financial management tasks related to marketing operations.
• Communication and Collaboration: Work closely with internal teams and external partners to ensure effective communication and coordination.
• Continuous Learning: A willingness to continuously learn and stay up to date with the latest developments in digital marketing and technology to support the maturity of the Digital Marketing capability.

WHAT WILL MAKE YOU SUCCESSFUL IN THIS ROLE?

• You’re high agency. Looking for ways to do, instead of reasons not to. If something is not right, you own it or work collaboratively with others until you find an owner of it.
• Where some see impossible, you see a way: Turning obstacles into opportunity, chance into change.
• You love creating more with less. Knowing that the biggest impact is born of the smallest acts.
• You seek out and value different perspectives. Believing that when we change how we look at things, how things look for us also changes. Making tomorrow not just different, but better.
• Being in a high ownership, high ambiguity, high autonomy environment where the impact of your work matters. The ideal environment for your capability growth.
• Learn from the best. Get guidance from some of the most seasoned professionals around. Our mentorship vibe is all about growing together, both professionally and personally.
• Dotting the i’s and crossing the t’s – attention to detail and ensuring things are done properly.
• Diving into projects that touch the lives of millions. Making a real difference in how people manage their money and plan their lives.