Performance Marketing Specialist (APAC) - Paid Search & Social

at  Employment Hero

OUR MISSION AND WHERE YOU FIT IN

At Employment Hero, we’re an ambitious bunch of people on a mission to make employment easier and more valuable for everyone.
Since our inception in 2014, we’ve had some pretty impressive growth (100% YoY), now serving 300,000 businesses globally, with 2 million+ users on the platform, reaching unicorn status in 2022 - and we have no plans to slow down.
There’s never been a more exciting time to join one of the fastest-growing SaaS unicorns, so let’s see if we could be a match!

• Plan, execute, and optimize paid search campaigns across various platforms including Google Ads, Bing Ads, and other search engines.
• Setting up, delivering, optimising and evaluating campaigns across paid social channels (primarily LinkedIn & Meta) with scope to grow and develop across paid search & other programmatic channels
• Tackling daily marketing challenges and hands-on problem-solving in a supportive team environment
• Launching and optimising campaigns across multiple platforms (e.g. Meta, LinkedIn, Reddit)
• Conduct thorough keyword research to identify opportunities and trends, ensuring our campaigns are targeting the most effective keywords.
• Create compelling ad copy that drives clicks and conversions while adhering to brand guidelines.
• Monitor and analyze campaign performance metrics, generating regular reports and providing actionable insights to improve results.
• Manage and allocate budgets effectively to ensure optimal use of resources and maximum return on investment.
• Staying abreast of emerging digital and social trends, platforms, and features to drive strategy
• There will be opportunities to grow and learn other performance channels including Paid Social (Primarily Linkedin and Meta) and programmatic video