Senior Marketing Data & Automation Specialist

at  Sympower

THE POSITION:

Sympower is looking for a Senior Marketing Data Analyst & Automation Specialist to join our fast growing team. In this role, you’ll focus on collecting, analysing, and optimising marketing data from multi-channel Demand Generation campaigns using HubSpot, Clay, and similar platforms. You’ll build dashboards, automate workflows, and creatively use data to enrich account lists. You’ll also play a key role in supporting semi-automated outreach campaigns, driving scalable growth across various regions.
You’ll contribute to strategic campaign brainstorming by providing insights from data analysis, suggest technological solutions, and ensure best practices for marketing automation are in place. You will develop and optimise data flows, ensuring that content distribution strategies are targeted, efficient, and drive growth.
As part of our global marketing team, you’ll collaborate with experts in Communications, PR, Content Marketing, Social Media, Growth Marketing, and Product Marketing to ensure data supports strategic objectives.
Join us and contribute to a more sustainable future!

WHO WE ARE

Sympower is accelerating the global transition towards ‘net-zero’ by helping to build smarter, cleaner renewable energy systems. Using our proprietary software platform, we help balance the supply and demand of electricity across international energy networks.
We help businesses, grid operators, asset owners and other energy stakeholders around the world reduce their carbon emissions, integrate more distributed renewable energy resources, and generate new revenue streams by participating in demand-side response services.
Learn more about us in this video.
In 2022, Sympower became a certified B Corp, which shows the company is meeting high standards of verified performance, accountability, and transparency across 5 impact areas: governance, workers, community, environment, and customers.
Sympower is an equal opportunity employer. We encourage a diverse workforce and are committed to creating an inclusive environment for all team members.
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• Collect, analyse, and report on marketing data through dashboards to track multi-channel campaign performance.
• Collaborate with the marketing and sales teams to enrich target accounts, qualify leads through data-driven insights, and ensure smooth data handoff between systems.
• Develop and manage automated workflows and processes that streamline marketing operations & semi-automated outreach campaigns via Clay & La Growth Machine.
• Maintain and oversee the integration of marketing tools (e.g., HubSpot, Clay, ABM platforms) to ensure data accuracy and effective lead management.