Touchpoint Owner Webiste

at  Bosch Group

Budapest, Közép-Magyarország, Hungary -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate31 Jan, 2025Not Specified01 Nov, 2024N/AConsumer Goods,Stakeholder Management,Presentation Skills,Communication Skills,Google AnalyticsNoNo
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Description:

WELCOME TO BOSCH.

The Bosch Engineering Centre of Budapest has been established in 2001. Today, it is a major research and development hub within the Bosch world focusing on the big mobility trends: automated, electrified and connected mobility. More than 2100 engineers are working together on complex automotive products within various fields of engineering from software to mechanical and hardware product development. Your ideas will be part of products improving the life across the globe.

Job Description

  • Owns the website strategy (based on overarching Marketing and touchpoint strategy) of a BU with a focus on improving top of funnel traffic, user engagement
  • Ensure user-centric UX design, relevant and engaging web content.
  • Responsible for the continuous evolution of BU website, making sure it is state of the art
  • Lead execution of all major web projects spanning UX design, development and optimization
  • Translate the online content strategy in communication campaign concept for the web and lead the implementation of organic SEO tactics
  • Implement content updates and ensures the accuracy of information
  • Own the relationship with the development agency, internal technical stakeholders
  • Own core web metric goals, analytics tracking, reporting, insights & performance for the website

QUALIFICATIONS

  • Good understanding in brand management and communication management (Campaign oriented)
  • Excellent knowledge in standard website tracking tools (google analytics)
  • Excellent understanding and usage of digital analytic tools (Google analytics etc)
  • PowerPoint presentation knowledge
  • Advanced English knowledge
  • Project management knowledge
  • Brand expertise
  • Product portfolio management competency
  • Concept development knowledge
  • Data & research analytics and interpretation
  • Sales & Distribution mechanisms
  • Good Communication skills
  • Excellent Presentation skills
  • Teamwork (collaboration)
  • Expert Stakeholder management
  • Good Analytical thinking
  • Result oriented thinking
  • Leadership competency
  • Conceptual thinking

Responsibilities:

Please refer the Job description for details


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Information Technology/IT

Marketing / Advertising / MR / PR

Software Engineering

Graduate

Proficient

1

Budapest, Hungary